Finally, take into account the reduction in quality that goes hand in hand with hold music. The audio quality is—at best—24 times worse than that from a CD. Yes, we just said CD. The public telephone network wasn’t built with HD music in mind. Thankfully for OnSIP customers, we provide HD radio for VoIP music on hold. That said, your company might have top of the line audio quality, but if clients call in from an old landline or cell, they might hear some distortion.
A phone line isn’t a state of the art speaker system; its primary function is to make sure the call is connected. Volume changes, frequency, and distortion are all elements to consider when choosing hold music.
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“It’s now playing on our telephone system – we’re VERY impressed with the quality. We’ll recommend you to anyone that asks." Dave Chapman, J+J Automation UK Ltd
Message On Hold is the most effective marketing tool for promoting your business to prospects, while providing customer service information to your customer base. Variously labeled as telephone on hold messaging, phone hold music, marketing message, telephone on hold message, on hold communication, on hold marketing, or another 50 variations, the programming you play to callers on hold is an essential communication tool. Think about it: who is more captive than a caller on hold?
Feel free to use the template messages for your on hold messages or just to get ideas. Just replace [the words in brackets] with your own words and amend as you see fit. #1 Who [On Hold Messaging Direct] are a leading supplier of [telephone messages, including IVR, music on-hold and marketing messages].
We've been providing affordable, professional voice over productions to companies since 2005. Our telephone audio service is a one-time payment offering the same quality audio as contracted services at a fraction of the cost.
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On-hold music is considered standard in business phone systems today because people actually perceived wait times as shorter when they hear it. On-hold music traditionally worked by having specialized equipment attached to the phone, and the jack might plug into the radio, then tapes, then CDs, then MP3 players. PRI boards are built with jacks to play on-hold music.
A study by Infomax inc found that callers tend to stay online for 25% longer if there is a mix of on hold messaging and not just plain music. So you need to mix it up.
Evolved Sound delivers industry leading telephone on hold message and music on hold solutions that allow Australian businesses to best capitalise on valuable caller waiting time. When upgrading your business phone system here are some important considerations to take into account. PBX/PABX multi-line telephone systems. Single line phone systems. Voice over IP (VoIP) – internet protocol phone systems. Cloud based phone systems. Phone systems located throughout office sites locally, nationally or internationally.
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“I just got done reading the [On Hold Marketing] script and laughed the entire time. It was awesome. I don’t think I’ve ever read copy that had me laughing so hard.” - Mike Richardson / Binkelman Corp. (Hear a sample)
Professionally recorded phone messages and greetings are the perfect way to promote and re-enforce your business brand when customers call the business. They will put a professional touch to any message and enhance your business image. Choose between a male or female voice, recorded in the tone best suited to your business. Ideal for Business Intro Messages at the start of the call, Auto Attendant (IVR) prompts, Voicemail greetings such as one for an After-Hours Service, and On-Hold Messages. Incorporate background music for that extra touch.
3) An experienced and reputable on-hold messaging provider should have a variety of male or female voice talents and with sample on hold demos for each.
Our awesome Cloudstream player allows you to update your message on-hold productions via the cloud. Connect to a standard wired internet connection, Wi-Fi or update without a network connection using a USB flash drive. Our revolutionary player also allows you to stream business background music from a second zone. One player does it all!
Informational message on hold sections make user of wait time by providing the caller with product, service or support information. This is a good opportunity to cross sell items to the caller that they may be interested in, provide detailed location descriptions and general business background information.
Whether your business is using a traditional phone system or a VOIP (Voice over Internet Protocol) phone service, AyerPlay can continue to meet your on hold program needs. For VOIP users, we will simply produce your on hold messages as an mp3 or WAV file and send to you via email for easy downloading to your VOIP system. The result is a professionally produced AyerPlay on hold program that tells your callers they made the right call!