In 2012, the Audio Marketing Association (Europe) conducted a survey with the OHMA (On Hold Marketing Association in the US), into On Hold Messaging and its effectiveness as a marketing tool. 1555 clients responded from a broad range of industries.
Sample 4 — "We appreciate your patience while we are assisting other customers. Kitchens Plus has the largest selection of granite countertops in the state. Our design professionals will assist you in selecting the granite that is right for you, then they will walk you through every step of the design and installation process. Thank you for holding."
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212-355-6980Phone on hold messages give you a new marketing opportunity. Before you try to do it yourself, why not get Free Feedback on your script. We help, dentists, doctors, insurance brokers…and businesses like yours in New York, Connecticut and Nationwide. In New York call 212-355-6980. In Connecticut call 203-655-3920.
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Length – if your callers typically wait 2 minutes at a time, then at least 2 minutes of programming should be the goal. The idea is to ensure the callers don’t hear repeated messages every time they call. A typical on-hold message is 4-8 minutes in length.
Messaging on hold is an excellent tool for keeping callers and clients updated with company news and goings-on. Recordings can be used to update customers on changes to opening hours and scheduling, service delivery information, daily events and much more.
Do you care about the experience customers have in your store or facility? Are you concerned about the way your representatives communicate with your client base? Do you care about the experience callers have while they're waiting to speak to those representatives?
On-hold music is considered standard in business phone systems today because people actually perceived wait times as shorter when they hear it. On-hold music traditionally worked by having specialized equipment attached to the phone, and the jack might plug into the radio, then tapes, then CDs, then MP3 players. PRI boards are built with jacks to play on-hold music.
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Recording services can provide a dramatic improvement to your company image by offering your callers on hold messages that convey important facts about your business, including operating hours and featured products. Using on hold messages gives businesses in right throughout Australia a valuable opportunity to communicate with clients and has the added benefit of reducing dropped call rates.
It's a place most of us have been before: Knowing that you have no option if you wish to get the help you need, you reply, “Sure, I’ll hold,” and politely wait. If you have never been through what comes next before, you are lucky. If I am being completely honest, I am slightly envious.
With 25+ years of experience in audio production, script-writing, and communication, we can help you craft a brand identity that will increase your profits. Order Online Tickets
"I just wanted to tell you that I stumbled onto your website for Humor On Hold™, and I listened to every recording. Your work is hilarious and it brightened my day. And who doesn't want a compliment from a random stranger on the Internet? So, thanks." - A.H.
Here you’ll find a collection of commonly used oh hold message scripts along with the audio examples:
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We partner with our clients to develop continuously evolving marketing approaches. Our strategies dynamically adapt to their business for maximum R.O.I. Try us, you’ll see why we’ve been non-stop since The Backstreet Boys sang “I Want It That Way”! (By the way, Killer song!) Radio Ad Production Jingles Studio Rental On Hold Messaging TV/ Video Production Media Buying / Research Paid Search (PPC) Complete Marketing Strategy Web Design Social Media Marketing Email Marketing SEO Graphic Design Careers What We Offer Auto Dealer Marketing Award-Winning Web Design Services | Killer Spots Agency Social Media Marketing Agency | Building Brand Awareness Video Production Audio Production Killer SEO X Privacy Policy Terms and Conditions Works News Easy and affordable on-hold messaging for your business. Opportunity is calling. Pick it up.
In the meantime, reviewing your use of music on hold to ensure that you’re not making customers more irritated by the time they do get to talk to someone will make both your customers' and agents' days just that little bit more enjoyable. Back to blog Next Article: 16 Checks You Must Make to Keep Your Call Centre Ofcom Compliant Would you like to know more about how Greenlight can improve your inbound experience? Greenlight innovation Copyright © Greenlight Innovation Site by Radiator Digital