Music on hold helps you increase retention, reduce churn, and even influence your caller’s attitude with hold music. Go on, get your elevator music jokes out. We’ll wait (and chuckle). We’ve all poked fun at Muzak, but the importance of hold music and its multifaceted nature may surprise you. Seventy percent of business calls go on hold. The main point behind hold music is to signal that the line is still open, but that’s not all it does. You can increase retention, reduce churn, and even influence your caller’s attitude with hold music.
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“On hold messaging from Media Music Now is affordable. There are no ongoing payments, no contracts and no annual PRS fees. Professional on hold marketing has never been so easy.”
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Messaging on hold is an excellent tool for keeping callers and clients updated with company news and goings-on. Recordings can be used to update customers on changes to opening hours and scheduling, service delivery information, daily events and much more.
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"We have had great feedback from customers. When we [pick up the phone] they are laughing and in the best mood. They say the messages are hilarious. That was my whole plan - to make being on hold enjoyable." - Rachelle Dicker / Gold Rush Express
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Everyday, around the clock, anytime your callers are placed on hold, PawsTime plays fun, educational information and relevant treatment recommendations custom written for your practice.
Generic music can help keep them on the line, but why waste money playing pointless music, that requires a license to play, when you can be promoting what your company does?
Technology gives us the ability to market our businesses in many ways. One way that has been around for decades is the “on-hold” recording for your phone system. It’s one of the most underappreciated methods for showcasing your company and making sure callers have a good experience.
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We have a few examples below we’d like to share so you can customize your on hold messages based on your needs and industry:
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On hold messages can be recorded for many purposes, such as promoting your business, answering FAQs or announcing important customer service information. It's important to be clear in the message you are trying to get across. Confusion leads to disengagement and reflects badly on the brand. Determining your callers' wait times is necessary to determine the required length of the on-hold message. Making the recording too short can lead to the message being played too many times. This can be repetitive and lose the caller's attention while they hold.
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Probably a lot less than you think! There are variety of affordable on hold message plans & pricing, and typically a small monthly fee starting at around $59 can be all it takes to get a professional sound for your brand, enhance the caller on hold experience and drive revenues.
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Fantastic service and a very speedy turnaround. Would not hesitate to use Messages on Hold again- thank you! Contact Us 1800 MESSAGES (1800 637 724) +61 8 9260 4444 [email protected]
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For other requirements our standard business hours are 8am to 8pm, Mon to Friday Please either call back or leave a message with your contact details and we will return your call as soon as possible
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Make sure to check your phone system for any file requirements. The most common file format accepted is WAV. If you need to convert an audio file, you can use services like G711 or Audacity. Read More: 5 Ways to Get Customers to Love Your IVR Menu. How to choose the best hold music for your business. For telephone hold music, simple is best.
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The difference between writing a script and writing for print is that scripts must be written for the ear and written for effective delivery by voice talent. It must be written in a conversational tone. When you create a script that’s listenable, your callers will better understand your business.
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Generic pop songs perform better than those with prosocial lyrics or instrumental music. It turns out people calling in with grievances don’t want to hear songs about helping the world, and stereotypical elevator music triggers anger when on hold for extended periods.
"That self-awareness came from wanting to experiment with this genre of hold music, that I'm not even really sure is a thing," Cornell said.
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The most engaging messages are slightly unique in nature. They combine a mix of clever scripting and music. Slight humour is often used to promote a product or service and is usually quite effective. It's also very important to choose both the written and spoken tone that appeals to the characteristics of your audience. If your target market is the younger generation, a script that includes slang words and is quite laid back would be an excellent choice. If your target market is primarily business professionals, then a more articulate choice of words would be more suitable.
Music On Hold has decades of experience in the voiceover industry offering professional recordings nationwide with a quick turn around including phone greetings, commercials, overhead music, and voice narration.
Professional phone messages and messages on hold When you call into a business the phone messages should reflect the professional business that you are calling. Phone Sound can record the ivr prompts , auto attendants, voicemails, after hours message and all telephone recordings and mix with entertaining on hold music to make sure your business
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They didn't have the headset I ordered in stock (despite saying it was available) - They contacted me, apologised profusely and gave me an upgrade for the same price! I wish all companies behaved the same and gave as good customer service. Happy customer and will return! A+
OnSIP’s standard music on hold allows you to choose from three free channels: Jazz, Classical, and Elevator. If these sources aren’t the vibe you’re looking for in your hold music, subscribe to our enhanced music on hold service. With this enabled, you have access to thousands of online radio stations.
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Your call is answered and while being transferred to the relevant department you hear on hold messages. Whilst waiting their on hold message is informing you about the options available to you, from how your property will be advertised through to information about a free market appraisal on your property, followed by a great mortgage deal that is currently available.
Working with Holdcom to keep your program up to date is easy. Just tell your Client Relations Representative and Script Consultant the information and they’ll revise your script. They can replicate your advertising from newspaper or television ads, follow your social media updates, and check your website.
The VTech CM18445 4-Line Expandable Small Business Office Phone with Answering System features a Music-On-Hold Input, allowing you to connect any audio device, including a Music On Hold Player from GO On Hold, that plays messages with music for your callers with true hold-button activation. Using the audio cable that is included with the VTech
Create your script, choose your audio artist, your music and before you know it, your words are taken off the page and brought to life.
Generic pop songs perform better than those with prosocial lyrics or instrumental music. It turns out people calling in with grievances don’t want to hear songs about helping the world, and stereotypical elevator music triggers anger when on hold for extended periods.
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"We don't add the expense of sales reps, account managers and lengthy contracts. We simply provide top class voice over, audio production and music on hold free of PRS, BMI or ASCAP fees."
Imagine a network of “connected” phone agents who are able to reach out to a colleague for help or advice in the middle of a phone conversation with an important client.
Record messages directly on your computer with a microphone Voice synthesizer function for text to speech generation if needed Works with most PBX systems with a music on-hold feature Works directly with VoIP phones like Express Talk VoIP softphone. Includes generic packages and free on hold music Custom Audio Production for Telecommunications, Multimedia, and Internet Applications
Ultimately, the new Easy On Hold feature will allow businesses to connect more effectively with its customers. These new additions will enhance our already exceptional on-hold experience, and we look forward to future collaborations with Easy On Hold. The New Web Admin Portal: Number Porting, Vanity Numbers, and Voicemail Management!
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So modern technology, even with the most advanced VoIP business phone systems, has not improved the plight of the on hold song. If you are interested in learning more, check out Tom Scott's explanation at the Milton Keynes Museum, in their Connected Earth gallery.
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Thank you for calling Sommers Plastics. Someone will be with you shortly. While you are waiting please listen to Sommers’ latest news, product information and help us celebrate….
Slow your roll—there’s a lot more to hold music than just genre. A phone line isn’t a state of the art speaker system; its primary function is to make sure the call is connected. Volume changes, frequency, and distortion are all elements to consider when choosing hold music.
A dedicated Holdcom Script Consultant will write your script based on your input, and marketing and customer service materials. Or you can write your own.
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Verbal Content – generally, you should use 100 words to make up 1 minute of content produced with background music. In other words, one to two paragraphs per minute. The topic can range from product promotions to general company information.
The VTech CM18445 4-Line Expandable Small Business Office Phone with Answering System features a Music-On-Hold Input, allowing you to connect any audio device, including a Music On Hold Player from GO On Hold, that plays messages with music for your callers with true hold-button activation. Using the audio cable that is included with the VTech
My company is based in Stockport. The team at Birmingham Telecommunications remotely accessed my disabled telephone system. Shaun and Lee efficiently and quickly fixed the problem, enabling us to function again.Their efforts deserve high praise. I would not hesitate to recommend this company.
Sample 3 – “Thanks for holding. Did you know that JK Mortgage has special programs designed to help people who don’t qualify for a standard loan? We can customize a loan specifically to meet your needs. Ask one of our certified agents for information. Someone will be with you shortly.”
Seasonal and time sensitive message encompass information that may be relevant for a limited period. Common areas of focus might be season products – such as pools or outdoor equipment, special events and holidays, disease awareness and prevention and time limited promotional discounts.
