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Generic pop songs perform better than those with prosocial lyrics or instrumental music. It turns out people calling in with grievances don’t want to hear songs about helping the world, and stereotypical elevator music triggers anger when on hold for extended periods.

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“Thank you for calling Media Music Now, one of our advisers will be with you shortly”
The idea of creating a custom on-hold message may sound daunting, but advancements in technology have made it a lot easier in the last few years. .

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“ADM helped us to create and regularly update our on hold message so callers receive timely, valuable and entertaining information about practice. More than one caller has complimented us on the great first impression is helps us make."
"I just wanted to tell you that I was on hold the other day, listening to the Halloween / Road Hazard message you wrote. It’s so funny! And the voices are hilarious, too. It made my day!" - Suzy Mitchell / Hercules Tires

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Whether you use the best hold music in the world or a simple repeating jingle, hold music is worth using for one reason. Customer retention. USA Business Telephone Today held a study of 30,000 callers.They placed each on hold for one minute, but split the callers into three groups and used different hold techniques on each before measuring the results.
If you still can’t find the right hold music or are lost among all the possibilities, you can create your own radio station that streams any music you’d like to your callers or upload your own MP3 files.

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That’s a big piece of a trillion dollar pie! The good news is, you don’t have to let all these callers off the hook. Studies show that with creative, professional sounding on hold messages your business will retain customers holding on the line (in fact callers will wait up to 3 times longer than silence or music), but you can also generate revenue by marketing additional products and services.

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  • telephone hold message scripts

    These hold advertisements can help you sound more professional, and make more progress on every phone call. Give your callers the right information and you can start more of the conversations that you want to have with them. Here’s a sample of an actual on dental hold message playing on a Yealink System

    Your auto attendant says a lot about your company! We’ll help bring a friendly and approachable tone to your brand. Choose from a wide variety of voices and music to suit your company’s image. We can also provide your brand with multiple languages and accents.
    8/27 4:30 am - Time Warner is experiencing a National outage - visit https://twitter.com/TWC_Help On Hold, In Hell: 10 Catchy Tunes for your Waiting Pleasure by Marty Foster Feb 3, 2015 7:00:00 AM

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    Thank you for calling Carlton & Associates – Attorneys at Law. You will be assisted in just a moment… (short pause)

    -Customers left on-hold without any background music felt that a 30-second on-hold call actually lasted 90 seconds. Furthermore, customers thought a 30-second on-hold call that used music-on-hold last only 15 seconds.
    Manage the expectations by reminding your clients that the customer agent will speak with them as soon as possible and the wait is almost over.

  • on hold messages free download

    Listen to samples from our talent and choose the voice that appeals more to your brand. In addition to on hold messages our voice talent can also record voicemail greetings, radio commercials, video presentations and more.

    In 1962, inventor and entrepreneur Alfred Levy found a loose wire touching a metal girder at his factory. It amplified the broadcast signal from the radio station next door and transmitted the audio through the loose wire to calls on hold. Four years later he patented his work, and music on hold was born.
    (If you can't hear any difference between these two samples, then there's a good chance your speakers are reducing CD quality music to phone quality for you!)

  • how to leave a professional voicemail greeting

    Voice over Internet Protocol, similar to cellular networks, is handled digitally. Ringback is one way in which VoIP is setting itself apart from traditional telephony services. When you subscribe to business VoIP, your phone will most likely come pre-programmed with both ringback and on-hold music. VoIP providers, unlike cell phone carriers, don’t charge extra for ringback tones. Not only that, you can upload your own custom ringback and on-hold music, such as a favorite song, a customized soundtrack, or even a customized greeting or up-sell message. VoIP subscribers can select different connect and on-hold music by accessing their online portal.

    It's a place most of us have been before: Knowing that you have no option if you wish to get the help you need, you reply, “Sure, I’ll hold,” and politely wait. If you have never been through what comes next before, you are lucky. If I am being completely honest, I am slightly envious.
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All our customer service advisers are busy. Due to currrent high volume of calls, it may be some time before an adviser is able to take your call. either continue to hold or press 1 and leave your details and we will call you back later today.

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If message personalization is not an option, your still can use generic on hold messages that would work in most situations.

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