On-hold messaging is also great time to encourage consumers to spend. For example, you can offer customers who spend more than $99 free shipping, customers who order 3 items a 4th item free, etc. Think “upsell” with your ads on hold – you’ve got the customer on the line patiently waiting to (hopefully) spend money.
Hiring a specialized on hold messaging company can get expensive. As a more affordable alternative, you can use pre-made, ready to use on hold messages and music, like the examples we mentioned earlier.

If it is a genre, hold music, it's fair to say, is a troubled one with few hits. It's not really meant to be loved or even listened to — it's meant to communicate something specific: Don't hang up. (Cornell makes this plea specifically at the end of his song.) Silence is believed to be a death knell for phone calls — people will simply think the line is dead and hang up. This is true even on non-hold calls; it's why phone companies transmit something called a "comfort tone" over phone lines, a barely audible synthetic noise that signals a connection is still there.
Our business phone app adds a stand-alone business phone number to your personal cell phone, preserving the privacy of your personal number. One cell phone – two phone numbers – a personal number and a business number. It’s easy, convenient, and adds tremendous value to the daily lives of small business owners and entrepreneurs.