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USA Business Telephone Today conducted a survey of 30,000 callers to study the effects of hold music, or the lack of it, for a single minute. More than half the callers who were put on hold without any auditory stimulation hung up. The silence affected the rest of the group’s perception of time: More than 27 percent thought their wait time exceeded five minutes, and 18 percent thought it exceeded three minutes. Only 3 percent judged their wait time to be close to the actual one-minute timeframe. All of the callers in the study had listened to dead air for only 60 seconds.
Even if you have a VoIP telephone system, your call will eventually go across the PSTN (like the traditional landline calls), where network operators are able to do whatever they like. Plus VoIP and mobile operators use high-compression codecs that degrade the overall quality of the sound. A good codec can take a 9600bps audio stream (toll quality ISDN voice) and take it down to the required bandwidth by a factor of 10 or more.
source: What is a free app to install on android phones to play music for caller to hear while waiting for call to be answered?
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On average, 5 to 15 seconds of music plays between each message blurb. Keep your audience in mind: musical breaks that are too long are boring, but message blurbs that are long or too detailed can be overwhelming. In most cases, 5 to 15 seconds, between message blurbs that don’t exceed 30 seconds are usually appropriate.
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Work with professional narrators that reflect your company's image. There is basically no time to save money, and use someone with a great voice. Narrating, is a profession and goes far beyond the sound of the voice.
Cornell's "I'm On Hold" follows some of the industry standards, particularly around frequencies and compression, which is one of the reasons he wrote it with a country-ish melody, wanting something simple but catchy, with only a single instrument and vocals. But in other ways, "I'm On Hold" totally upends the genre by breaking the cardinal rule — that hold music shouldn't call attention to itself.
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At Killerspots, we allow you to create completely customizable greetings and messages. All you have to do is let us know which music or message you’d like to play! From there, we’ll record it and get it hooked up to your phone line so that you can start taking advantage of your customer wait time.
Promote your business to the callers while they're on hold. Inform them of your range of products and services, their benefits and how they can help them. Or just re-enforce your branding with some pleasant background music.
Free Demo On Hold Message Samples Superior Production Quality 30 Day Satisfaction Guarantee
888-226-7608Your on-hold production includes ONE on hold music track from the genre. You may choose several tracks to be included in your production for an additional charge. If you would like to use multiple on hold music tracks, or if you have any questions about music on hold or on hold phone music, please don’t hesitate to contact us at 888-226-7608.
The team at Killerspots is committed to providing you with game-changing on hold messages and music. We want to make sure that you’re able to take advantage of the time your customers spend on the line. That’s why we offer a 100% guarantee on everything that we do! If you’re not satisfied with your message, we’re not either. Just reach out to our team and we’ll make sure to make it right. With us, you can rest easy knowing that you’ll receive an on hold message that works for your needs.
"We don't add the expense of sales reps, account managers and lengthy contracts. We simply provide top class voice over, audio production and music on hold free of PRS, BMI or ASCAP fees."