And the best part is that you don’t need to write your on hold message script to be so formal. The point of an on hold message is to keep them on the line, not to bore them to death! So, you might as well try to have some fun with it and make your customers laugh while they wait.
Extremely Helpful! Had a problem with our phone system due to a power failure. Sent an email to Dan Bailey asking to call me on my mobile asap. Very quickly called me and helped to rectify the problem and talked me through everything and stayed on the line until I was happy everything was up and running again - Thanks Dan!!!Had another query about our new phone system and Shaun Williams was very quick to get back to me and help resolve my query.Got to say - Birmingham Telecom are always so quick at returning emails/calls - Thanks!!!
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On-hold marketing / on-hold messages provide an amazing opportunity to add real and lasting value to your business.
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Oftentimes, having examples can help sprout ideas and fuel a good brainstorming session.
AmeriGas wanted to reach contractors with information about how they make it easy to add propane to a home. They also needed to assure customers that AmeriGas is the right choice for home propane service. We do this for them through scripting focused on how AmeriGas services accounts, as well as payment plan options. Brian Holsopple carries this strong production for AmeriGas.
Click on these topics to hear just a few samples of targeted pet health and behavior messages your callers will appreciate and enjoy.
Of the 10,000 callers who heard hold music during their minute wait, only 13 percent dropped off, and more than half guessed their wait time was less than a minute. To take it a step further, the study's last group heard a mix of music and messages while on hold for one minute. Two percent hung up. Another 81 percent thought their wait time was less than a minute.
A person can have a perfect voice for the job, but they may not be able to pronounce words well or emphasize the right things. When it comes to comedy, coming off as monotone can kill the joke. It doesn’t matter how well you write your script if it isn’t delivered well.
Did you know that 94% of all marketing budgets are spent to induce a customer to call, and only 6% to handle the call once it is received? In total, your callers can spend hundreds, even thousands of hours On Hold each year! That’s a lot of wasted time.
Avoid using ‘please’ more than once, it gets wordy and redundant. The goal is to keep the content as concise as possible, moving callers quickly and seamlessly through the options.
We've been providing affordable, professional voice over productions to companies since 2005. Our telephone audio service is a one-time payment offering the same quality audio as contracted services at a fraction of the cost.
Custom on-hold messages with background music, can be integrated into most telephone systems. Take advantage of your callers' waiting time to play important messages or broadcast your pre-made radio commercials. Companies spend huge amounts of money on advertising to get people's attention for just few seconds. So why not use this precious waiting time while you have the full attention of your callers, for free? It's the perfect opportunity to talk about your new products, mention promotions or remind people of what makes you stand out. Showcase yourself!
2. YOU HAVE A CAPTIVE AUDIENCE. The time that your callers spend on hold is time when they are a captive audience. Providing messaging when callers are on hold helps occupy and entertain them to some degree; and most importantly, your business can make the most of that captive customer time.
Whether it’s music, marketing messages, or a combination of both, the recording should be long enough so it doesn’t loop back to where they started when they were first put on hold. If you don’t typically have long wait times, this should be no problem. If calls get stacked up sometimes, you’ll want to make sure that the recording is at least as long as your typical wait time on a busy day.