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On hold messages have been around for quite some time. Today, they have become even more useful to businesses in need of some communication organization. If you want customizable extensions, VoIP access and phone call analytics, you need to give on hold messaging a try.
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At Killerspots, we allow you to create completely customizable greetings and messages. All you have to do is let us know which music or message you’d like to play! From there, we’ll record it and get it hooked up to your phone line so that you can start taking advantage of your customer wait time.
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Length – if your callers typically wait 2 minutes at a time, then at least 2 minutes of programming should be the goal. The idea is to ensure the callers don’t hear repeated messages every time they call. A typical on-hold message is 4-8 minutes in length.
The effectiveness of the first three above-mentioned elements are often neutralized by a poor understanding of the broadcast carrier of the On Hold message and how it affects the recording process. For more information on this topic, click here.
VoIP, or Voice Over IP, is becoming a very popular alternative to traditional phone lines. This type of service operates over the internet, allowing businesses to make calls without paying for a regular phone service. If you use VoIP, that is no reason to forego on hold messaging. In fact, many services are now VoIP compatible. This makes your low-cost phone option that much better, because you can still enjoy the same useful marketing service.
Holding too tightly can lead to a loss of control, apparently. I assume Don Barnes was referring to being kept waiting on the phone. Mind your grip on that receiver, gang.
We can also produce simple instructions to assist callers in navigating their way through menus of available options and provide a full range of prompts and voiceovers to ensure that your response to your incoming calls is useful, whilst sounding professional and courteous.
Delighted with this Company - readily available to deal with any queries, efficient and prompt. Glad we made the change to them. Highly recommend.
Your callers will learn more about your products and services whilst losing their perception of time
With on-hold, it’s not just about upselling other services, although that is important. You can use the time a customer is on hold to educate them more about your business and about your industry.
Verbal Content – generally, you should use 100 words to make up 1 minute of content produced with background music. In other words, one to two paragraphs per minute. The topic can range from product promotions to general company information.
Messages on Hold – continuous loop of music and messaging that plays as callers wait to speak to a business representative. Messages On Hold present a mix of marketing messages and customer service information that is mixed with music to play in a loop for callers waiting on hold.
Customers are 86% more likely to do business with you if they like what they hear.
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