Why would you spend hundreds or thousands of pounds enticing new customers to call your business only to provide them with an initial experience that is less than stellar and doesn’t reflect your business’s brand? Why wouldn’t you utilise this opportunity to market your business services and products to a captive audience?
1. TO IMPROVE HOW LONG CALLERS ARE WILLING TO STAY ON HOLD. Statistics from a CNN survey cited by Chron.com state that “70 percent of callers who are placed on hold with just silence hang up within 60 seconds; of them, 35 percent won’t call back.”
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Start with a Warm Greeting. When customers get to your on-hold message, let them know who they have called and offer a very brief introduction to your business. Example: “ Thank you for calling ABC Plumbing, Tampa’s most trusted plumbers for over 20 years .”. Let the caller know what they should expect to happen next.
If we learned anything from Napster, it’s that music doesn’t come for free. While there are a few free music sites out there, there are plenty of royalty-free websites for finding hold music, but keep in mind you may have to pay a subscription fee or download fee. (OnSIP subscribers can access three free music channels; read on for more details.) If you’re of the mind that your business could and should use Top 40 or other recent tracks, you will have to pay royalties for the right to use them.
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Maven engages Jonny Jingles for every production as his audio engineering and composing is exceptional. I cannot recommend him highly enough.
Our easy and affordable on-hold marketing solutions will help to elevate your brand’s image.
Messaging On Hold produce creative and engaging phone messages for your callers on hold. Messages on hold will help your business to connect your callers. Turn callers into customers, give your business a professional phone image, educate your customers …
Sian and the team did a great job for us, super fast service and informative throughout the process!
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Now that you understand the value of having an on hold messaging strategy, it’s time to for our: Step-By-Step Guide to Custom On Hold Messages.
Use your customer’s captive time on-hold wisely to share background, insight and information about your business. Answer typical questions they might ask, prepare them to be served expeditiously or build loyalty through goodwill promotions or offers.
Start with a Warm Greeting. When customers get to your on-hold message, let them know who they have called and offer a very brief introduction to your business. Example: “ Thank you for calling ABC Plumbing, Tampa’s most trusted plumbers for over 20 years .”. Let the caller know what they should expect to happen next.
Home Services Audio Production Video Production Web Design Chroma Key Studio Audio Voice-Overs On-Hold Messages In-Store Messages Podcast Recordings Radio Commercials Video Web Videos Promotional Videos TV Commercials Apps Our Work Contact
Thank you for calling {COMPANY NAME}. You will be assisted shortly. Please note that all calls are answered in the order they are received.
After finding the right person to read your script, it’s time to start writing it out! As a business person, you’re probably used to writing articles and reports about revenue and strategy. Yet, writing comedy is the exact opposite of these writing styles.