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Picking the appropriate hold music is crucial. After all, there’s a reason elevator music is a running joke. We know that waiting is annoying and that music influences mood. Don’t just queue up some Mozart and call it a day; do strategize your musical picks.
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Messages on Hold – continuous loop of music and messaging that plays as callers wait to speak to a business representative. Messages On Hold present a mix of marketing messages and customer service information that is mixed with music to play in a loop for callers waiting on hold.
Too soon and too often your caller has left the line, fled the scene, hung up the phone, leaving you with a monthly 1telephone bill but, no sale. Benefits of Our “On Hold Messaging” Services. Highest quality equipment. Professional messages relevant to your business. Flexible updated message plans for fresh content.
Telephone systems have evolved dramatically over the past decade. Whether you’re using a traditional phone system or an advanced VoIP system, our digital production studio can produce your recordings in a variety of compatible formats. We produce high-quality catchy on hold messages that give your business a polished and professional sound, at just a fraction of the cost of what our competitors charge. Why you can’t afford NOT to have an On Hold Message Recent research shows that promoting your business’ services, or educating your customers through an on hold message not only improves the customer experience – but increases the likelihood of a prospect becoming a customer. We’ve been helping businesses for years to improve their telephonic marketing through well crafted on hold messages.
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*This does not include phones purchased off the shelf at office supply stores such as Staples and Officemax. For the most part, these phones do not have the Message on Hold capability built-in. Add-ons are available for some models but their functionality can be problematic or inconvenient for the user. The best course of action is to upgrade to either a basic key phone system or one of the new virtual phone systems, for which Holdcom is a key audio production supplier. Contact Us for more information.
The term “ring” has long been an anachronism, as there haven’t been actual bells on phones for decades. The first ringback tones were created in Finland in 1998, when the Finnish mobile operator Radiolinja began offering the service of hearing customized monophonic ringtones and ringback tones that were sent over the air. Ringback tones, for whatever reason, never really caught on in America the way they did internationally.
Holdcom continuously monitors usage and content, and provides update reminders from your Client Relations representative and your Script Consultant.
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message. Important notice. Since the phones can be used anywhere in the world, Emergency 911 will not always work as intended. If the phone system is in Reno and the desk phone is in Phoenix and you dial 911, Reno will get the ambulance. In those cases, we try to have stickers on phone that say “No 911” but they wear off or may not have
Hold music is also not supported in consultative transfer of a PSTN call. Call answer/initiate (by name and number) Lets users answer inbound calls with a touch, and place outbound calls either by dialing the full phone number or by clicking a name in the client.
4) An experienced and reputable on-hold messaging provider should also provide you with different music styles that will fit the image of your brand.
Depending on how large your business is, you may want more than one on hold messaging option. If you have several departments to take care of, you should consider the customizable extensions feature available through most systems. This feature allows you to craft specific messages for various phone extensions throughout your organization. If you need to provide different information to different callers, this is the best way to do it.
Sample 4 – “We appreciate your patience while we are assisting other customers. Kitchens Plus has the largest selection of granite countertops in the state. Our design professionals will assist you in selecting the granite that is right for you, then they will walk you through every step of the design and installation process. Thank you for holding.”
This brings up the ever-present question of appropriate branding for your business. At a funeral home, Green says, you don't want an upbeat pop song, for obvious reasons. Mark Malekpour, who works at Beatsuite, a music library which sells a variety of songs specifically for hold systems, says that companies too often want popular music. "For an insurance company, you don't want something from Queen or U2," he said. "When you're choosing music for an insurance company, it shouldn't feel happy or feel good or lighthearted, because insurance is something you have to have, and you want to think, 'These guys get what insurance is all about.' " (Beatsuite's bestselling hold song is called "Inspiring Innovation," which is tagged as: "Success, achievement, and trustworthy.")
Broadcast positive messages about your business, which can increase brand awareness and loyalty. For example, we strongly recommend describing accomplishments, your social commitments or any other pertinent subject.