Statistics show that approximately 34% of callers who hang up will never call you back. In addition, callers wait an estimated 70% longer on the line when they are listening to interesting information about the company they are calling. These statistics suggest that providing a customized message that is tailored to your company can be more effective than playing music or leaving the customer in silence while they’re on hold.
Telephone systems have evolved dramatically over the past decade. Whether you’re using a traditional phone system or an advanced VoIP system, our digital production studio can produce your recordings in a variety of compatible formats. We produce high-quality catchy on hold messages that give your business a polished and professional sound, at just a fraction of the cost of what our competitors charge. Why you can’t afford NOT to have an On Hold Message Recent research shows that promoting your business’ services, or educating your customers through an on hold message not only improves the customer experience – but increases the likelihood of a prospect becoming a customer. We’ve been helping businesses for years to improve their telephonic marketing through well crafted on hold messages.
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On-hold messaging is also great time to encourage consumers to spend. For example, you can offer customers who spend more than $99 free shipping, customers who order 3 items a 4th item free, etc. Think “upsell” with your ads on hold – you’ve got the customer on the line patiently waiting to (hopefully) spend money.
Depending on which ESI phone you have, use the appr opriate diagram (below) to connect it. Each diagram represents the panel on the phone’s underside. Note: The “Top of phone” and “Bottom of phone” references in these diagrams show the correct vertical orientation of the phone — i.e., the part with the display is the top.
A typical Message on Hold program is 4 minutes long. Because a voice over talent typically reads between 100 and 112 words per minute, the script for a four-minute program can be up to 400 words, allowing for four to six paragraphs or messages, interspersed by brief intervals of music. Longer audio storage and program lengths are available if necessary.
Remember that part about getting more bang for your buck when you use a professionally produced on hold program? Here's where it gets really interesting - if you're doing everything right, and answering the questions and providing information that your customers really need and want to hear, there's a good chance you can reuse the content you've already created. You can repurpose your Message On Hold as overhead announcements in your facility or store, as short videos, as website audio, and more. When you think outside of the box, there are many ways to take what you have and make it something more.
If you use social media to promote your business or have a newsletter, make sure your Client Relations representative and Script Consultant are on the distribution lists, so they can be sure to include any relevant content.
Holdcom’s team of professional script writers, audio producers, and veteran voice talents customize and convey your on hold message, effectively promoting your value proposition and key initiatives. From branding to providing customer assistance, we are committed to producing more than just great sounding audio – we are dedicated to designing and aligning content with your image and marketing goals, while creating a positive customer experience. The value of a professional Message on Hold lies not only in quality, but in content.
We have a few examples below we’d like to share so you can customize your on hold messages based on your needs and industry:
One of the best features of call monitoring is the ability to listen to and participate in live phone calls.
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Messages On Hold is a fantastic company, quick turn around time and very easy to deal with. Thank you!
Telephone System support & maintenance contracts are important. Without access to your phones, you’ll likely face missed opportunities, frustrated customers,… Cookie Policy Environmental Policy Privacy Policy Terms and Conditions Complaints Procedure Email Us 0121 716 8888 Telecom House, Station Road, Coleshill, Warwickshire, B46 1HT
Be sure to visit us online at W-W-W dot Northwell dot edu forward slash Stern Center where you can learn about our services, get directions, and view our amenities.
Having ringback and on-hold music really gives your company a professional appearance. On-hold music has always been one of the features associated with the “Fortune 500” companies that VoIP subscribers have access to, and at a fraction of the cost. Having the right connect music makes a great first impression on customers.
All the staff at Birmingham telecom are very helpful and always patient with us when we ask 100 questions a day! We generally work with Dan who is efficient and knowledgeable. Thanks to you all!
Picking the appropriate hold music is crucial. After all, there’s a reason elevator music is a running joke. We know that waiting is annoying and that music influences mood. Don’t just queue up some Mozart and call it a day; do strategize your musical picks.