Before we get into “Step-By-Step Guide to Custom On Hold Messages” it’s important to understand the value of having custom on hold messages for your brand. Business has always been done over the phone, and callers have always been put on hold, but as online shopping has surpassed brick and mortar traffic, over-the-phone sales have reached all time …
No one wants to be stuck on hold with silence (30 seconds feels like 5 minutes!).
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The information to include on your on-hold message varies depending what services you provide. A good starting point is to record the information you think a customer would need to know about your business, such as: Hours of Operation Location Services Provided Products in Stock Current promotions and offers
Looking for something else to pass the time while you're waiting? Check out Mojis (www.mojis.me) for your iPhone!“The song is called Opus No. 1, by Tim Carle
Messages on Hold – continuous loop of music and messaging that plays as callers wait to speak to a business representative. Messages On Hold present a mix of marketing messages and customer service information that is mixed with music to play in a loop for callers waiting on hold.
3. HELP PROCESS CALLS FASTER ONCE THEY CONNECT. If you add preparatory information to your Message-On-Hold messages, you can actually improve the speed at which calls are processed and improve call handling time metrics.
I’m as surprised as you that Kings Of Leon have songs other than “Use Somebody.”
A study by Infomax inc found that callers tend to stay online for 25% longer if there is a mix of on hold messaging and not just plain music. So you need to mix it up.
Compared to traditional advertising like radio, television and print, AyerPlay’s on-hold services are extremely cost effective. And with over 35 years in the industry, our experience and expertise are invaluable. Professional voice talent and copywriters Licensed in-house digital recording studios Experienced Account Executives High customer satisfaction and retention rate Equipment and program warranties Foreign language productions available
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Different types of music elicit different reactions in the human brain. Make sure you pick the right one for your business.
Start with a Warm Greeting. When customers get to your on-hold message, let them know who they have called and offer a very brief introduction to your business. Example: “ Thank you for calling ABC Plumbing, Tampa’s most trusted plumbers for over 20 years .”. Let the caller know what they should expect to happen next.
On hold messages are one of the best ways to communicate with your customer audience. Why? Because these messages allow you to talk to your customers before you even pick up the phone. Talented professional voice actors can record your voicemail greeting, company directory, call menu, and more. Greet all your customers with the most professional image possible.
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Professional business voicemail greetings are significantly different from ones you record for individual use and complete your professional business image. They’re more generic in nature and designed to provide information to the caller while ensuring they leave a message. Where possible, explain when you expect to return calls. Typically, they’re recorded for the following:
If you're not actively planning content for your on hold program, and, say, play the radio on hold, you're not controlling what you're playing on hold. You're at the whim of a Radio DJ or program manager, who might play music that's unappealing to your callers or who might be producing and playing ads for your competition.
We recently used Messages On Hold for our new telephone system and they were professional and super helpful. Very easy process and a pleasure to deal with. Voice overs came back professional, great sound quality and exactly what we requested. Highly recommend their services. 11 months ago