Most businesses aim to answer the telephone within 3 rings but we know that isn't always possible. The research showed that a typical business using on hold marketing had 100 calls a day with an average hold time of 30 seconds for 57% of callers. This translates to half an hour a day, every day, of messaging to on-hold customers. That's 3+ weeks a year!
Though it can be convenient and cost-effective, don’t let Bob from the copy room record your telephone voice messages. Phone communications represent a crucial component of a successful business. Whoever you pick will become the voice of your brand and business. When choosing a voice for your on-hold recordings, your target audience should be the most important factor. Who would one of your prospective clients take advice from? Who would they find the most captivating and trustworthy? Whether they’d prefer a conversation with a friend, command from an authority figure or advice from their mom, keep your audience’s needs at the forefront when listening to voice samples. Concept & Copywriting Directing & Producing Latest Audio Formats I'm a small business. Do I need professional recorded messages? Yes, you do! The size of your business has no bearing on its quality and professionalism. Whether you have a team of 200 employees or you're the one and only, having a professionally recorded message puts your business in a different category. This level of quality and attention to detail is a testament to your professionalism and dedication. On-hold programs vary from industry to industry. A doctor may tell you what insurance coverage they accept, while an auto body shop may want to share directions for after-hours drop-off information. Regardless of your industry, there are a few things all businesses should consider including in their on-hold program: Of course! In most case, we do recommend the use of music. Music is essential to most productions. At Migrate Sound, we spend countless hours looking for the right piece of music. When the music is right, your audience will go from being interested to being attentive and absorbed into your story or message. This is a subjective matter and can only be answered comparatively with other businesses providing the same services. We are probably more expensive than those online services. Some of these guys will sell you a fully produced message for $25. That said, we are definitely less expensive than those large Hollywood studios who charge a whopping $350 an hour. We are a small business in Santa Clarita, California. We care about the quality of our product, and more importantly our clients. We're happy when you're happy and we will do whatever it takes to get you there. Audio is our business and we've been doing it for many years.
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Another opportunity to improve customer service is to provide customers with self-service information. If you have help documentation or resources online, be sure to mention them on hold, so that your callers can access that helpful content on their own, leaving your staff free to help with more unique concerns.
Congratulations! You have taken the first step towards marketing your business and services through messages on hold. Messages played while clients are on hold can promote your business, products, services, news, your website, specials, promotions and more.
Here’s what happens to our two example tracks when we use some amplification to introduce clipping into the mix:
The products are reasonably priced, the customer service is good with knowledgeable and friendly staff. We've been using the business for years and fully intend to continue
"It's been this ridiculously great viral feature," said Walker. "The feedback I get from people is like, they'll sometimes even show up late to make the other guy listen to the hold music."
Our rosters of professional actors are masters at the art of persuasion! They know exactly how to connect, engage and effectively delivery your message to your audience. Each of our gorgeous studio sets can be customized with images or footage for your video production. We Get Things Done
Spectacular Hollywood-style studio sets you just won’t see elsewhere. Glossy marble floors, huge triple plasma screen monitors, scrolling tickers and our spectacular network news and talk show formats. Each of our studio sets can be completely customized for your video.
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Holding too tightly can lead to a loss of control, apparently. I assume Don Barnes was referring to being kept waiting on the phone. Mind your grip on that receiver, gang.
Message on Hold starts with a great script. A basic script consultation is included with every order. One of our script consultants will review your script and verify pronunciations of any special terminology, as well as provide suggested verbiage improvements, if necessary. For custom script orders, your consultant will take your ideas and source materials and transform them into customized scripting that will engage your callers. Our experienced staff will work with you to create, revise, and finalize your audio script so that it’s ready for studio production. We’ve helped businesses of all sizes, and within various industries, ensure their scripting will keep their callers informed and engaged.
Every second counts so use your time wisely. Your on hold messages are an asset to your company and can help your business grow. For all other enquiries – Press 4, or hold and you will be connected to an operator. Please call back at these times or press 3 to leave your message and we’ll get back to you. For Billing Enquiries – Press 1 For New Customers – Press 2 For Customer Service – Press 3 If you would like register a new service cal – Press 1 If you are expecting an engineer today and would like an estimated arrival time – Press 2 To cancel or re-arrange an engineers visit – Press 3 For Emergencies and all other enquiries – Press 4 _________________ Script 4 Alternativily please submit your query through www.YourCompany.com forward slash support for further assistance.
Whether you use the best hold music in the world or a simple repeating jingle, hold music is worth using for one reason. Customer retention. USA Business Telephone Today held a study of 30,000 callers.They placed each on hold for one minute, but split the callers into three groups and used different hold techniques on each before measuring the results.
Watch the video and see how simple it is to create your own custom on-hold message productions.
Of course you’ll wait. You don’t have a choice. While you are waiting, take the opportunity to wrap your phone in strips of masking tape to give it the look of Eddie Van Halen’s famous “Frankenstrat” guitar.
Website: https://www.radiocreative.com/fun-phone-messages-on-hold-entertaining-and-creative/