You have a captive audience on hold. On-Hold messages—while they wait even for a few moments— are very important for any business. Especially if you have a customer service line or you conduct any kind of business over the phone, then you need a message on-hold production provided by our division OnHoldAudio.net.
The most engaging messages are slightly unique in nature. They combine a mix of clever scripting and music. Slight humour is often used to promote a product or service and is usually quite effective. It's also very important to choose both the written and spoken tone that appeals to the characteristics of your audience. If your target market is the younger generation, a script that includes slang words and is quite laid back would be an excellent choice. If your target market is primarily business professionals, then a more articulate choice of words would be more suitable.

If your on hold content, well, sucks, callers are going to call you out on it. Twitter Feedback is hardly new, but there are certainly a lot of people tweeting with the hashtag #onhold who will tell you a thing or two about what they like, and what they don't, while they're waiting to hear from a company. Maybe you'll be surprised to see just how grim it can be... check out this sampling of tweets to see the good, the bad, and the UGLY.
Our cell phones are millions of times more powerful than all of NASA’s combined computing power in 1969. They can capture beautiful photos, tune guitars, provide navigation, and process payments. It’s simply remarkable…and something we can easily take for granted.