Yet, it takes a certain kind of person to write comedy well, and for that, we’re here. Reach out to us, and we’ll prepare a comedic on hold message that will do more than resonate with your audience. It’ll make them laugh, and that’s what it’s all about. In the marketing realm, Storm's abilities to pinpoint a client’s needs and create a strategy for bringing them to success beyond imagination. He’s been the face and voice of numerous companies via nationally aired television commercials, websites, and corporate events, even emceeing corporate functions, and has been the face of a number of major brands, such as BMW, Honey Baked Ham, Frisch’s, Hellman Fine Men's Clothiers, ZuluTails and Pirates Cove Tropical Restaurants. He has also been behind the camera as the Director and Executive Producer for several television commercials. When placed at the helm of a brand, Storm has shown to have an almost tactical ability to ignite growth. In the late 90s, Storm was the Vice President of Entertainment and Marketing for Chills and Thrills, Inc. Soon after, he would be hired and moved to Cincinnati as the Entertainment and Marketing Director and Head DJ for The Yucatan Liquor Stands. Within a few years, Storm would become a partner for Yucatan, and he would stay in Cincinnati, where he’s still making a mark on the media and marketing world today.
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The problem, in my mind, is that every single one of these articles misses the point completely. Even if you implemented a call centre system that detected and automatically played someone’s all-time favourite music while they waited, a facility which is possibly not that far off, most music when played down the phone just sounds terrible. Butchering a song that someone actually likes is unlikely to improve the waiting experience.
When your company phone rings that caller becomes a prospect. That brief time, spent on hold, can be an extremely powerful marketing tool; and the difference between gaining a client and losing a client. Our approach to on-hold messages is simple: Combine a captive audience with skillfully crafted ads, the right audio image and real marketing objectives and you'll hit a home run every time!