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With 25+ years of experience in audio production, script-writing, and communication, we can help you craft a brand identity that will increase your profits. Order Online Tickets

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Our professionally recorded messages are yours to keep and use as required. There are no recurring monthly fees.
This is an easy and effective way to improve your business image while providing greater value to 85% of callers who prefer an on hold service with commercials over silence. .

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Here are a few things to keep in mind to have a killer script your callers will be receptive to: Speak to your audience: When creating a script, make sure you know WHO you’re talking to above anything else. Is it moms, teenagers or middle-aged men who like golf? Appeal to their interests in relation to your business with a captive voice, and they’ll be much more willing to listen (and be patient while doing so). Time it appropriately: You know your business better than anyone else, so as such, you’re probably aware of a caller’s average hold times. While this can vary with growth and other factors, make sure you record enough messages to fill the time so a caller isn’t stuck hearing an eternal loop of the same 3 messages. They’ll thank you for it by being far less irritated. Stay current: Some companies have seasonal sales and changes, so including this in your script as the year progresses means you remain relevant with the latest and greatest. For example, during the holidays you can say “Seasons greetings from Fletcher’s Flowers...” or something similar. You can also include event notifications, advertisements, and other informational messages so they learn more about your business. Be natural: Think about how you’d like to be talked to. Typically, a robot isn’t the first thing that comes to mind. Writing for auditory purposes elicits a different approach than writing for digital or print. Make sure whatever your script is that you read it aloud, and test it out on coworkers or friends. If they get bored or disengage, chances are, your callers will too. Know their path: What’s your end goal for what you’d like your caller to accomplish? Tailor your messaging to them based on what you come up with. If you’d like to upsell, consider using some on hold time to discuss a company-wide promotion they can take advantage of, or a fun fact about your industry they wouldn’t know. Give a call-back option: If your phone system has the feature and a caller doesn’t have time to spend on hold, offer them the option to receive a callback without affecting their position in line, or to leave a message. This can alleviate the stress of waiting.

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Most business-class phone systems come with a library of pre-recorded on-hold messages or music for you to choose from. They also typically allow you to upload your own, giving you the opportunity to customize your callers’ experience while they wait.
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Of course you’ll wait. You don’t have a choice. While you are waiting, take the opportunity to wrap your phone in strips of masking tape to give it the look of Eddie Van Halen’s famous “Frankenstrat” guitar.

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Sample 2 – “Thank you for holding. Your call is very important to us. The answer to all your technical service needs is PQR Incorporated. PQR has set the standard for excellence in the Tri-State area and over 1,000 companies – large and small – have come to rely on PQR for their technical service needs. Thanks for holding.”

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    It doesn’t matter if you’re writing marketing copy or if you’re writing a comedy script; everything must stay on brand. Writing is about capturing your inner voice and sharing it with an audience. The same applies when you’re writing for a company, and its brand is its voice.

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    A fantastic service provided, prompt communication and a great end result. Daniel makes it extremely easy to make changes and goes out of his way to provide outstanding customer service. Would definitely recommend this company. 10 months ago

    If you need to use menu options for directing calls, try to keep these as short as possible, for example... “Thank you for calling Media Music Now. So that we can connect you to the most appropriate department, please choose from the following options: press 1 for general enquiries, press 2 for help with downloads and 3 for any other enquiries.
    Pay once and receive your audio within 3 to 5 working days (subject to availability).

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    Google recognizes American Creative as a 2021 Google Ads Certified Partner in Search, Mobile and Display advertising.

    * * Please note that your phone system must have on-hold message capabilities to play an on-hold message. Click here if you need to find a phone system.
    Ultimately, your choice of hold music isn’t going to make customers happy if they’re being kept waiting for more than a few minutes, or endlessly passed from one team to another. There are plenty of technologies available to make the inbound call experience faster and more enjoyable although these will vary between different call centre solutions. If you’re not sure what tools you have available to optimise your inbound experience, your call centre software or systems provider will be happy to help.

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    “I just got done reading the [On Hold Marketing] script and laughed the entire time. It was awesome. I don’t think I’ve ever read copy that had me laughing so hard.” - Mike Richardson / Binkelman Corp. (Hear a sample)

    We're proud to announce our latest addition to our unique on-hold experience. Thanks to Easy on Hold, OnSIP customers now have the ability to choose high-quality music streams and customize promotional announcements that their callers will hear on hold.
    Whether it’s when being transferred through to someone else, or simply waiting for the correct person to become available, being on hold presents a marketing window of opportunity to sell additional products and services, enhance your branding efforts, offer a more professional image or provide helpful information.

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Select a voice from our extensive roster that will best represent your brand. You can even select multiple voice talents if desired.

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Here is our top 5 recommendation of what to look for in a quality on hold message provider:

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Generic Introductory GreetingAccount Information IntroductionLaw Office IntroductionManufacturing Introduction

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