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At Healthcare Messages On Hold, we specialize in delivering effective and informative custom telephone on hold messages to the healthcare industry. In any healthcare practice, on hold time is a fact of life. Patients’ calls often involve pulling a chart, looking into billing records or addressing questions that need attention from others.
With music and messaging that appeals to your target market, you will captivate your audience. Your Message On Hold program can be more than a time filler for callers waiting, it can be an informative, entertaining, and educational tool. With the right content, callers will not only stay on hold, but will have an emotional reaction to your message.
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When you begin to consider what callers on hold should hear while they wait, be sure to focus on your callers and their needs. Think about: Why are they calling? What would keep them interested and even inspired? Remember, on hold messages shouldn’t be a hard sell, but rather a soft sell or conversation with people who have reached out to you, and are in an excellent position to make buying decisions based on what they hear while on hold.
For the best results, we recommend a studio recording of your representative’s voice. If needed, we can also arrange remote voice recording via telephone or smartphone app. Most often, a “special message from the CEO/President” will be a component of an on hold program, with the remaining messages recorded by one of our professional voice talents. This maintains a “spokesperson” approach and creates a distinction between standard content and the CEO’s announcement.
Our integrated custom scriptwriter makes creating and getting professionally voiced messages easy and affordable. Choose from a wide variety of customizable script templates, or write your own script from scratch. When you're finished, just submit your script and it will be read by a professional voice actor of your choice.
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Not to mention it's completely illegal to play the radio to callers on hold. Although the radio station has the appropriate license to broadcast music, your business does not, and that could leave you paying major fines.
AD Service Provider, On Hold Marketing, can put together a clear and concise customized phone greeting that conveys the professionalism of your company and lets the caller know how important their call is to you. Scriptwriters will educate and promote your business to on-hold callers through a custom-tailored message – letting everyone know what specifically makes your company different from others. This is your chance to share your background, insight and information about your business, promotions, and products and services to your captive audience. Recordings are available in English, French, Spanish, Mandarin and Cantonese.
Once you enroll in the Service, you enjoy access to our complete content library.
3) An experienced and reputable on-hold messaging provider should have a variety of male or female voice talents and with sample on hold demos for each.
Using concise and simple words in your scripting helps ensure callers can comprehend what is being said. Although a complete on-hold message can be quite lengthy, it should include concise and to the point single messages. Aim to get each message across in around 35 to 40 words. Remember, what may read great in written word doesn't necessary sound great said out aloud.
VoIP providers also use other audio technologies such as silence suppression, background noise removal, echo cancellation, etc, which also affect the way voice sounds, and on hold music too.
Over 16% of callers make purchasing decisions based on the messages they hear while on-hold, even if the messages aren’t about your company.