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With over 1,000 pre-licensed music tracks, in many genres, you’re sure to find the perfect background music for your messages.

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So, given that hold music is such a powerful potential source of frustration, why do companies continue to get it wrong? Reading the articles that are out there, there seems to be a lot of speculation regarding the best choice of music to placate or even entertain customers while they wait in your queue. Some common suggestions include “Hanging On The Telephone” by Blondie, or Lionel Richie’s “Hello, is it me you’re looking for?”. Or how about looking up the customer’s record in your call centre CRM, grabbing their date of birth, and playing something based on their age range - pop for the under 25s and presumably something fusty for the oldies? .

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It’s about engaging your caller and giving them options with your messages. This requires upkeep, and an eye on average hold time (AHT) so you know how much to prerecord for your callers. If you’re not sure where to start, go to your coworkers for some ideas – it’s there you’ll get your script going.

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It’s important to ensure the content is informative and relevant to the caller. And the rule ‘less is more’ very much applies to writing for the ear. It’s important to keep the sentences short and to the point. A popular way to get a message across is follow this structure: Introduce the topic in the first sentence e.g. Did you know that BusinessCo now offers no contract plans for hosted PBX and business VoIP? Explain how the information will benefit the caller in the second sentence e.g. And that means complete flexibility for your business and no long-term commitments. Wrap up with a call to action in the third sentence e.g. To find out more, visit our website businesspbx.com.au or speak to one of our Business Consultants when you come off hold.
“Thank you for calling Liam’s Ladders – a representative will be with you shortly. Did you know that Liam’s Ladders has been a family business for 3 generations and counting? We offer affordable, high-quality ladders and construction equipment for personal and commercial projects. This week only, if you buy $50 worth of equipment, we’ll give you $10 off! Talk to your representative about getting this promotion for your order today…”

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The problem, in my mind, is that every single one of these articles misses the point completely. Even if you implemented a call centre system that detected and automatically played someone’s all-time favourite music while they waited, a facility which is possibly not that far off, most music when played down the phone just sounds terrible. Butchering a song that someone actually likes is unlikely to improve the waiting experience.

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Different types of music elicit different reactions in the human brain. Make sure you pick the right one for your business.

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    Combine with a Business Intro Message to provide menu options and assist in telephone navigation. As opposed to the passive nature of Messages On Hold, voice prompts are interactive. They are designed to bring out a physical reaction from the caller, a call to action. And because voice prompts are directive, it’s important they’re concise, well written, and recorded by a professional voice artist.

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    What do you think is the best on hold message your business needs? Let us know by posting a comment! If we like your idea we will record it and add it to our collection of royalty free sounds. Need music for videos? download unlimited royalty free music and sound effects Royalty Free Music & Sound EffectsUnlimited download / Lifetime license / New music daily RECENT POSTS 5 Places To Download Music On Hold Read This Before You Buy Music On Hold (MOH) Make Money On YouTube: Halloween Music Videos Gifts For YouTubers [5 Great Gifts Under $100 That Any Creator Wants] Music For Educational Video CATEGORIES Affiliate Marketing (3) Announcements (6) Customer Spotlight (5) Freebies (5) Make Money On YouTube (12) Music Download Charts (18) Music Licensing And Copyright (12) Support (9) Video Creators Tips And How-To's (47) Unlimited Download Unlimited access to the entire catalog. New music added daily. Lifetime License Your licenses never expire even when you cancel your subscription Promotional video Training video Presentation / slideshow Film / documentary Podcast / audio book Game Explainer video Advertisement On hold system Video intro / outro Wedding video Vlog / YouTube

    A number of practices answer their phones from 9 a.m. to 5 p.m. and are “closed” for an hour at lunch. This means that the office is available to take phone calls for just seven hours per day.
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    Ever heard a recorded message that sounded so clear that it made you think someone had answered your call? We’ve all been there. It’s frustrating when you realize you just got excited about a recording. Even worse when it happens multiple times on the same call!

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    4. Waiting Message. What callers hear when they enter the waiting queue. Sample Scripts: “All of our agents are currently busy. Please hold and we will answer your call as soon as possible.”

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    Are you ready to take full advantage of the time your customers spend on the phone with you? Get in touch with Killerspots Agency and we’ll get you hooked up with on hold messaging and music that further sells your goods and services. We’re ready to help you transform your phone service!
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Combine with a Business Intro Message to provide menu options and assist in telephone navigation. As opposed to the passive nature of Messages On Hold, voice prompts are interactive. They are designed to bring out a physical reaction from the caller, a call to action. And because voice prompts are directive, it’s important they’re concise, well written, and recorded by a professional voice artist.

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If you’re serious about your company image and brand then let us show you why we’re the perfect choice for your next message on hold solution. Finding the right hold music and a communications company that is able to offer a tailored solution for your business is important. That’s why at On Hold Advertising we offer: Free Demo Service Categorised Industry Audio Samples Equipment Solutions A Range of Pricing Packages

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