Music is subjective. What one person enjoys, another might despise. Even that pillar of hold music neutrality, Muzak, can inspire wildly different reactions.
Forming first impressions is an important part of building strong relationships with people. Many times, the first contact between a customer and your business is on the phone. It is estimated that 70% of business callers experience some type of hold time and that time spent on hold can be the first impression of your company. This can influence whether your caller chooses to do business with you.
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When your customers call they’ll hear the right message, right at point of sale. Every time you press the hold button you’re opening up a world of opportunities for both your business and your customers. “More than 70% of business calls are placed on hold.” – AT&T “Callers stay on the line up to 25% longer when provided with On Hold Messaging versus dead air or background music and up to 17% longer than radio.” – Infomax “88% of callers preferred On Hold Messages to other options.” – MaxiMarketing
One of the best features of call monitoring is the ability to listen to and participate in live phone calls.
MVP includes free player & message updates 12 mo service plan required* Video Production Services
Very helpful, prompt and friendly service made it very easy to set up messages on hold.
Found these guys super efficient and well priced. Our contacts Sarah and Jaity were very professional. Will definitely use them from here forward for our business.
Most typical on hold scripts include: “Thank you for your patience” and “Your call is important to us”.
On-hold marketing / on-hold messages provide an amazing opportunity to add real and lasting value to your business.
The intro greeting should be a reassurance that the caller has reached the correct organization along with general information about the company, and information that you want the caller to have on hand. Good information to provide at this point might include organizational slogans, years in business and general product information.
Below are small excerpts from on hold programs we’ve produced for other businesses for phone messages and hold mesages . Keep in mind, each program is custom produced. If you don’t see your industry listed, please call us – as we’d still love the opportunity to work with you. American Creative can be reached by phone at 888-226-7608, or via email by clicking here.
- Audio file names should contain only upper and lower case letters, numbers, underscores, and a single dot ‘.’ symbol only.
No matter how you choose to create the on-hold recording, once the audio file sounds exactly like you want it, simply ask your IT team to update your phone system with the new recording. You’ll be giving your callers a better experience in no time.
Phone Download – The content is sent through your phone lines and loaded onto the equipment.