It's a place most of us have been before: Knowing that you have no option if you wish to get the help you need, you reply, “Sure, I’ll hold,” and politely wait. If you have never been through what comes next before, you are lucky. If I am being completely honest, I am slightly envious.
Professional, quick and easy. No matter what type of phone system you have, we can make it sound amazing with professional messages! It makes sense to have your own professionally produced messages on hold… especially when the alternatives are daggy music, obnoxious commercial radio or worst of all – dead silence!
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A study by New Voice Media found that 51% of customers decided to stop availing a company’s services because of one bad experience of customer support.
So what can we do to avoid inflicting further musical misery on our own customers while they’re patiently sitting on hold? We could just go back to playing a ringing sound, or an intermittent beep just to let people know they’re still connected, but that would be awfully dull. The best compromise is relatively simple electronic music that doesn't have too much going on as the ideal choice for hold music as it requires far less refined sound quality to get a decent rendition down a telephone connection.
Of those businesses that responded, 85% would recommend on hold messaging and believe it's a useful marketing tool that adds value to the business. They rated on hold marketing as effective as Internet, TV/Radio, Direct Mail, and Print marketing.
The more frequently your callers hear that (or any prompt), the less they believe you.
“Thank you for calling Media Music Now, one of our advisers will be with you shortly”
Need on hold music for your business phone line? On hold music is a necessity for any client facing business phone system. Use on hold music as an opportunity not only to help your client pass time while waiting but to affirm your brand identify as well.
Easy On Hold Founder Tim Brown says that the new scheduling mechanism is what makes the Easy On Hold streaming message unique. "The traditional four-minute on-hold loop, where several paragraphs are edited over one piece of music, is an outdated approach," he says. "Our service puts together a library of individual spots that can be told when to play and how often. You can schedule start and stop dates, too, so old content is never heard."
Great and efficient service from Onhold, highly recommend for their excellent voice call services.
On Hold Messages going over 400 words will incur a charge of $40 for each additional 100 words.
When it came to integration with our platform, these new Easy On Hold features were incorporated seamlessly. "In testing, I was quite surprised at how little time the whole set up process took and how efficiently the stream stood up to testing," said NOC Technician Eric Phipps. "It's very rare that we encounter a new product that integrates so quickly and hassle free in the testing phase."
Even if your wait time is short, don’t discount the power of hold music. OnSIP’s average wait time averaged 18 seconds last month, which is just long enough for the caller to notice that the instrumental music is pleasant, with enough character to prevent boredom, before our team picks up. When that’s the last thought in your caller’s head before speaking with your business, it’s likely to be a more pleasant conversation than it might have been otherwise.
How to make sure the callers do not hang up and keep waiting for the next available client rep? You ask them!
UPDATE: I have had this unit for almost 2 years now. It is connected to a UPS battery backup. I has literally been running non-stop since I set it up over a year and a half ago.
monitor what kind of message we are sending to our callers and the outside world. Some basic rules of telephone etiquette are. . . Speak directly into the mouthpiece of the phone or a headset while talking DO NOT eat or chew gum while talking on the telephone DO NOT cover the phone with your hand or put it against your chest to avoid the
-88% of callers surveyed want to hear product information on-hold and will stay on the line longer if provided with this information – roughly 16-20% said that they have purchased additional products based on information they heard while on-hold.