We offer the best in professional voice overs, high quality music, scripting, and audio branding. Canadian owned and operated, Impact Communications can enhance your marketing strategy.
Why wouldn’t you give the same attention to the tool that keeps your callers on the line? "As a species, if you like, we feel like music helps us. That's the only way you can explain it persisting for so long." –Professor Adrian North,Head of the School of Psychology and Speech Pathology at Curtin University, Huffpost.com How to Choose On Hold Music for Your Business
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It is likely that if you have been placed on hold, one minute can seem like a lifetime. Many of us get frustrated, hang up and don’t call back. This is why on-hold marketing can be a great tool to keep callers engaged and on the phone.
Use your customer’s captive time on-hold wisely to share background, insight and information about your business. Answer typical questions they might ask, prepare them to be served expeditiously or build loyalty through goodwill promotions or offers.
2. YOU HAVE A CAPTIVE AUDIENCE. The time that your callers spend on hold is time when they are a captive audience. Providing messaging when callers are on hold helps occupy and entertain them to some degree; and most importantly, your business can make the most of that captive customer time.
Make sure to check your phone system for any file requirements. The most common file format accepted is WAV. If you need to convert an audio file, you can use services like G711 or Audacity. Read More: 5 Ways to Get Customers to Love Your IVR Menu. How to choose the best hold music for your business. For telephone hold music, simple is best.
Physical media MOH methods provide quality control with prerecorded and licensed CDs, although some units still use cassettes. CDs are designed with or without voice-overs. Brief voice-overs, such as "Calls will be answered in the order that they were received", or "Please hold, your call is important to us," are basic examples. However, many vendors suggest more customized messages.
BDM Voice also offers a number of market-leading call recording and call tracking solutions to enable you to record both inbound and outbound calls. If you’re interested in learning more about our Insight and insight:onsite products then please view our call recording solutions.
With on hold messages, you can inform your callers in a way that they’ll love and appreciate you for. Want to learn more? Feel free to check out our entire script example library or subscribe to our blog for future updates. Topics: Messages on Hold subscribe to email updates Keep up to date on the latest phone system and voice recording trends, tips and ideas by getting new blog posts delivered to your email inbox for FREE!
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Organising your Customised Message On Hold is as easy as contacting us. Each business is unique and your advertising on hold message reflects this. You will need to answer a few questions about your business and from that we can create a draft for your review. Changes are made as necessary until we have final approval taking your script to the next stage.
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In 2012, the Audio Marketing Association (Europe) conducted a survey with the OHMA (On Hold Marketing Association in the US), into On Hold Messaging and its effectiveness as a marketing tool. 1555 clients responded from a broad range of industries.
7 Tips: Make the right choice when setting up a music on hold message system and provider. 0 Likes Statistics Notes About Support Terms Privacy Copyright English © 2021 SlideShare from Scribd English Español Português Français Deutsch Facebook Twitter LinkedIn You just clipped your first slide! Clipping is a handy way to collect important slides you want to go back to later. Now customize the name of a clipboard to store your clips. Sign up for a Scribd 30 day free trial to download this document plus get access to the world’s largest digital library. Wait! Exclusive 60 day trial to the world's largest digital library. The SlideShare family just got bigger. You now have unlimited* access to books, audiobooks, magazines, and more from Scribd. On Hold Messages
Each client’s vision, video production requirements and budget are as unique as their brand. That's why we conduct an in-depth “discovery session” to review your project scope and marketing goals to create a blueprint for success.