Forming first impressions is an important part of building strong relationships with people. Many times, the first contact between a customer and your business is on the phone. It is estimated that 70% of business callers experience some type of hold time and that time spent on hold can be the first impression of your company. This can influence whether your caller chooses to do business with you.
To get a better idea of what we’re about you can listen to some examples of on hold messages we’ve produced below. Do you need an audio project voiced in a specific accent, style, or language?
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and let us do all the work! Writing professional, polished and engaging on hold messages takes expertise. Our professional copywriters are experts in crafting messages to reflect your organisations brand and values. Our stable of 60+ professional voice-over artists ensures the perfect voice match for your brand. We'll record your messages in one of our 7 onsite, state-of-the-art recording studios. Then we'll mix your recorded messages with music from our 2,000+ track original, royalty-free music library. We'll do all this with super fast turnaround times and outstanding customer service.
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GO On Hold uses a virtual PBX phone system from RingCentral in our main office to handle all of our calls. There are many advantages to a virtual PBX, including auto-receptionist, multiple voicemail boxes, extension dialing, music on hold and more.
When used in your On Hold Marketing, humor can improve how customers perceive your company and their wait on hold. It also lowers your callers’ defenses, leaving them more receptive to your marketing messages.
Generic pop songs perform better than those with prosocial lyrics or instrumental music. It turns out people calling in with grievances don’t want to hear songs about helping the world, and stereotypical elevator music triggers anger when on hold for extended periods.
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Note that the music will always play from the beginning each time the unit is turned on. This isn't a problem when using the device for music on hold, it's intended purpose. But for my use, I bought a bunch of 1 GB USB drives, and recorded different "cheesy elevator music" on each, which we will be able to change out for variety.
Our cell phones are millions of times more powerful than all of NASA’s combined computing power in 1969. They can capture beautiful photos, tune guitars, provide navigation, and process payments. It’s simply remarkable…and something we can easily take for granted.
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Set Default Music On Hold for All Extensions. Log in to Account Manager. Navigate to the Phone System tab and click Music on Hold from the menu on the left side of the screen. Review the music listed. To hear a sample, click Play. When you have made your selection, click Select. This music will become the default hold music for all extensions.
Below are small excerpts from on hold programs we’ve produced for other businesses for phone messages and hold mesages . Keep in mind, each program is custom produced. If you don’t see your industry listed, please call us – as we’d still love the opportunity to work with you. American Creative can be reached by phone at 888-226-7608, or via email by clicking here.
On Hold Message 4 – Is there anything the caller should know about? This may be current news in your industry or seasonal promotion.