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You spend thousands on advertising to get them to call you. Now treat them right when they do!
No matter which kind of company you call — big or small — their on-hold music usually sounds like it has been recorded in a tin can. You would think that with modern technology being able to clone sheep and fly humans around faster than the speed of sound, that a creating a business phone system with clear and crisp on-hold music would be easy. But as it turns out, it isn’t so straightforward.
Music On Hold Messages Player Device | for PBX Phone Systems or Any Phone with MOH Input Jack | USB, mp3 | Easy Setup, Free Custom Greeting |
Verbal Content – generally, you should use 100 words to make up 1 minute of content produced with background music. In other words, one to two paragraphs per minute. The topic can range from product promotions to general company information.
On Hold Message 4 – Is there anything the caller should know about? This may be current news in your industry or seasonal promotion.
**If you have an IP based telephone system digital equipment may not be necessary. In this case we will provide you with an audio file in the proper format for your IP system.
Humor is a gift you can give to your callers. It lightens the mood, relieves stress, and can even ignite those random explosions of joy known as laughter.
People don’t like going on hold, but you knew that. Funny, considering the early telephone users had to wait to be connected anyway, but now we expect an immediate connection. Think back a couple of decades to the dial-up era. You probably remember the time it took for AOL to connect—and the sounds that went with it. Now, a web page that takes more than a few seconds to load is inexcusable.
Statistics show that approximately 34% of callers who hang up will never call you back. In addition, callers wait an estimated 70% longer on the line when they are listening to interesting information about the company they are calling. These statistics suggest that providing a customized message that is tailored to your company can be more effective than playing music or leaving the customer in silence while they’re on hold.
If it is a genre, hold music, it's fair to say, is a troubled one with few hits. It's not really meant to be loved or even listened to — it's meant to communicate something specific: Don't hang up. (Cornell makes this plea specifically at the end of his song.) Silence is believed to be a death knell for phone calls — people will simply think the line is dead and hang up. This is true even on non-hold calls; it's why phone companies transmit something called a "comfort tone" over phone lines, a barely audible synthetic noise that signals a connection is still there.
A study by New Voice Media found that 51% of customers decided to stop availing a company’s services because of one bad experience of customer support.
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"We don't add the expense of sales reps, account managers and lengthy contracts. We simply provide top class voice over, audio production and music on hold free of PRS, BMI or ASCAP fees."
Watch this video to find out why customized messaging for your business phone system is very beneficial. Tips to enhance your on-hold messages Custom on hold messages samples Use Our Free Service and Find On Hold Messaging System Companies Near You
A high quality USB Digital Playback Unit automatically loads your program and runs 24 hours a day with no moving parts.