On hold messages and ads are growing in popularity, but there are still plenty of businesses in Australia that don’t realise that their phone is a marketing tool. Think about it – having professional and marketing-driven on hold messages is like having a really great salesperson on the phone with your customers every time they call.
- Supported audio formats include: .WAV, .MP3 and .OGG; file size should not exceed 16 MB.
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On-Hold Plus products are the industry standard for telephone music and message on-hold applications. On-Hold Plus offers a complete line of of digital music-on-hold and business music systems which allow any business, regardless of its size, to present a professional image.
Humor is a gift you can give to your callers. It lightens the mood, relieves stress, and can even ignite those random explosions of joy known as laughter.
Here is our top 5 recommendation of what to look for in a quality on hold message provider:
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Once you’ve selected a professional on-hold messaging voice-over artist, we can help you hone the script prior to recording. After recording, we’ll mix the voice-over with your selected library music track. There are lots of great sites to buy library music. We frequently use Audio Jungle, but there are many others.
Here are a few things to keep in mind to have a killer script your callers will be receptive to: Speak to your audience: When creating a script, make sure you know WHO you’re talking to above anything else. Is it moms, teenagers or middle-aged men who like golf? Appeal to their interests in relation to your business with a captive voice, and they’ll be much more willing to listen (and be patient while doing so). Time it appropriately: You know your business better than anyone else, so as such, you’re probably aware of a caller’s average hold times. While this can vary with growth and other factors, make sure you record enough messages to fill the time so a caller isn’t stuck hearing an eternal loop of the same 3 messages. They’ll thank you for it by being far less irritated. Stay current: Some companies have seasonal sales and changes, so including this in your script as the year progresses means you remain relevant with the latest and greatest. For example, during the holidays you can say “Seasons greetings from Fletcher’s Flowers...” or something similar. You can also include event notifications, advertisements, and other informational messages so they learn more about your business. Be natural: Think about how you’d like to be talked to. Typically, a robot isn’t the first thing that comes to mind. Writing for auditory purposes elicits a different approach than writing for digital or print. Make sure whatever your script is that you read it aloud, and test it out on coworkers or friends. If they get bored or disengage, chances are, your callers will too. Know their path: What’s your end goal for what you’d like your caller to accomplish? Tailor your messaging to them based on what you come up with. If you’d like to upsell, consider using some on hold time to discuss a company-wide promotion they can take advantage of, or a fun fact about your industry they wouldn’t know. Give a call-back option: If your phone system has the feature and a caller doesn’t have time to spend on hold, offer them the option to receive a callback without affecting their position in line, or to leave a message. This can alleviate the stress of waiting.
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Oftentimes, having examples can help sprout ideas and fuel a good brainstorming session.
Avoid using ‘please’ more than once, it gets wordy and redundant. The goal is to keep the content as concise as possible, moving callers quickly and seamlessly through the options.
The Grace Digital Message and Music on Hold Media MP3 player is an on-hold music and media player designed for use with almost any business telephone setup including PBX, IBX, or Key Phone systems. Keep your customers, clients, or coworkers occupied and …
A customer on hold represents a great opportunity to advertise services and products. If your system isn’t, you’re missing out on the one in five callers who make a purchase based on commercials heard on hold. We offer comprehensive phone message ordering options, including: Order just the Custom Greeting Order the On Hold Machine w/ a Free Custom Greeting Custom Voice prompts for your business
AT&T has offered music while the phone is ringing to the calling party (music plays instead of ring...ring..ring), but they charge what seems to be a lot for the service and it only lasts for a year, as I recall. Lots of choices of music, though. No idea about call holding, try calling AT&T. Apr 14, 2009 3:40 PM Apr 14, 2009 4:53 PM in response to PsychedelicWonders In response to PsychedelicWonders
Our 249-bed facility is located on the North Well University Hospital campus in Manhasset, Long Island. This close proximity to the hospital allows residents to receive state-of-the-art emergency care when needed.
Hold music has a paradoxical purpose: Keep folks on the line, but don't draw their attention. DigiPub/Getty Images
We provide a "sound" alternative to callers listening to dead air, feeling forgotten and unimportant, or worse yet, listening to competitor's commercials on the radio. We offer you an "Opportunity on Hold" - an opportunity to make the best of your customers' time while they wait on hold.