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The best hold music has few instruments and preferably only one. Simple music handles the change in quality better than a full orchestra arrangement. The latter gets distorted, particularly if it’s too loud for the phone to handle and clipping happens. No one wants to hear a dirge-like cacophony masquerading as “Pachelbel’s Canon in D.”

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“We are very pleased with the service from Media Music Now. Fast, efficient and straight forward service with high quality telephone messages for us. Thank you so much!" Gareth Mitchell, Tree2mydoor Ltd
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Another opportunity to improve customer service is to provide customers with self-service information. If you have help documentation or resources online, be sure to mention them on hold, so that your callers can access that helpful content on their own, leaving your staff free to help with more unique concerns.
One of the most challenging aspects of writing for speech is optimising text to be read aloud and recorded. On paper, long, complex sentences are easily accommodated. When read out aloud, the same sentences can sound awkward and confusing.

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"As a long-time client of BusinessVoice, we love the laughs they have provided to our customers over the years through their creative On Hold [Marketing] scripts." - Rebecca Conrad / Binkelman Corporation (Hear a sample)
-Customers left on-hold without any background music felt that a 30-second on-hold call actually lasted 90 seconds. Furthermore, customers thought a 30-second on-hold call that used music-on-hold last only 15 seconds.

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We were amazed at how easy the process was! Took our phone system from ordinary to professional straight away.

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    The word “Ringback” is perhaps unfairly associated with a niche market of cell phone users. A ringback tone is a signaling tone that the caller hears while the phone is ringing. In America, the tradition has been to have a two second tone with a four second pause, mirroring the two second ring and four second pauses on the other end.

    Being on hold has become a run-of-the-mill occurrence – but that doesn’t mean it has to be a bad experience. In fact, according to a study by Stan Rapp and Tom Collins of Maximarketing, 88% of callers preferred on hold messages to other hold options, and 16-20% made a purchase based on an on hold offer.
    Your call is important to us, please hold and an advisor will be with you shortly.

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    “I just got done reading the [On Hold Marketing] script and laughed the entire time. It was awesome. I don’t think I’ve ever read copy that had me laughing so hard.” - Mike Richardson / Binkelman Corp. (Hear a sample)

    Of the 10,000 callers who heard hold music during their minute wait, only 13 percent dropped off, and more than half guessed their wait time was less than a minute. To take it a step further, the study's last group heard a mix of music and messages while on hold for one minute. Two percent hung up. Another 81 percent thought their wait time was less than a minute.
    At Professional Voice Greetings we are happy to provide on-hold messaging starting from just $38.98 ($34.99 base price + $3.99 for the on-hold messaging option). Purchase by going to the Voice Samples page, select a voice, add background music if you wish, and write your script. Then, during the checkout process, be sure to select the button that asks if you are buying on-hold messaging.

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    Our scriptwriters have years of experience in writing for audio, especially on hold and IVR systems. We’ll create an on hold message your callers will be happy to listen to – avoiding the clichés and stock phrases they hate to hear.

    Welcome Messages and Auto Attendant FunctionsSales and Marketing MessagesOpening Hours, Updates and Important Business InformationHold MusicQueue Updates and Waiting TimesDiscounts and Special OffersAnd much moreWhy is Custom Messaging On Hold Important?#1 Reduce Hang-up Rates
    3. HELP PROCESS CALLS FASTER ONCE THEY CONNECT. If you add preparatory information to your Message-On-Hold messages, you can actually improve the speed at which calls are processed and improve call handling time metrics.

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    5.0 out of 5 stars much cheaper option than professional on-hold service I used to use a professional on-hold service which would charge me about $500 every time I wanted to change my on hold message. This product works exactly as it states. I did not use the software that came with it, but with a few online searches it was easy to figure out how to convert a voice memo on my iphone to a compatible file, and background music is easy to find online too. So I read from a script I wrote with background music playing and made a voice memo on my iphone, converted it to the appropriate music file with free online software, and dragged and dropped the file into the usb drive they provided. Very low tech but the end result is excellent and I can change it up as often as I want. Very pleased with the purchase. I have an older phone system that came with my business when I started renting. There was a male adapter plug that was plugged into a CD player, but if the CD player was not running, I got no sound for "on hold". Sometimes I would remember to turn on the CD and put it on repeat, but...somethimes it would be turned off for months (the system is in an enclosed stairwell that is hard to get to).

    Top music on hold (MOH) systems are designed with simple integration in mind. Today's MOH message unit or software package is available with more marketing options and customer pleasing features than ever available before. MOH systems can utilize media to fill silent phone wait time with customized music, specific business information, and marketing advertisements. Table of Contents About Messaging Systems On Hold Messaging Average Costs On Hold Messaging Sample Costs Video: The 5 Benefits of On Hold Messaging for your Business! Free On Hold Messaging Quotes About Messaging Systems
    Upgrading to Custom On Hold Messages is like employing a sales/PR person that talks to every caller you place On Hold. And remember, your On Hold system never calls in sick, it sounds as enthusiastic at 5pm as it does at 8am and talks to every single caller placed On Hold, all for just a few cents per call.

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The Killerspots Agency is a contagiously creative, full-service digital marketing, production, and media agency. Our culture is a strategy at its core. With measurable results and complete customer service. We have EVERYTHING under one roof. Even other ad agencies use us. (not naming names) Furthermore, we have helped businesses of all sizes and budgets get that edge over their competitors.

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There are many online companies that specialize in creating on-hold recordings, such as Snap Recordings, On Hold Company, or On Hold Marketing. They each offer a range of services at varying price points.

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This is an easy and effective way to improve your business image while providing greater value to the 85% of callers who prefer an on hold service with commercials over silence.

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It doesn’t matter if you’re writing marketing copy or if you’re writing a comedy script; everything must stay on brand. Writing is about capturing your inner voice and sharing it with an audience. The same applies when you’re writing for a company, and its brand is its voice.

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