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It depends on your business industry, type of callers and marketing plan. Assuming that you take a profit driven approach to using your telephone on hold messages as a marketing tool, you will want to consider changing at a minimum of twice per year, however its best to be more proactive and update more often like quarterly or even monthly. Callers love something new and refreshing (don’t we all!), particularly those that frequently call back and are placed on hold! Why not inform them them of special promotions, new products, or customer service info – there’s always something more that can be said! Make the most of your telephone’s on hold messaging infrastructure. It is an effective way to win, retain, and sell your callers on hold.

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4.) Todos os membros da equipe ainda estão conversando com outros clientes. Por favor, seja paciente, nós te atenderemos em breve. - PAUSA - Infelizmente, todos os membros da equipe ainda estão ocupados. Por favor, aguarde mais um momento. Você também pode enviar um e-mail para [email protected]. Iremos te retornar o mais rápido possível.
Regular updates of your On Hold Message are a great way to show that yours is a practice committed, not only to professionalism and caring, but is also an integral part of the community. .

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-41% of American consumers have initiated a purchase over the phone in the last year.
It’s very important to thank your customers for waiting. Being on hold is not a desirable experience for anyone. The least you can do it thank your clients for their time and to help them not feel neglected.

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A well written script is the cornerstone of any great on hold message. It must capture the caller’s attention, so they remain engaged while navigating menu options or waiting on hold. The script that callers hear can set the tone for the rest of the conversation. It should also be in line with your goals, which can be broken down to 3 main objectives. It can be to inform the caller, promote the brand or product, or just entertain the caller. Most of all, it has to be engaging.
Technology gives us the ability to market our businesses in many ways. One way that has been around for decades is the “on-hold” recording for your phone system. It’s one of the most underappreciated methods for showcasing your company and making sure callers have a good experience.

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At times, a client’s messaging calls for a very specific voice, and we’ve had good success finding just the right voice for the job, even if it’s someone we’ve never worked with before.

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For those of you who are familiar with the veritable purgatory that is being “on hold,” I don’t have to tell you that you have just been thrust into a parallel universe where time slows down, and both your patience and sanity cannot survive.

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    Avoid beeps and radio silence. Once a customer has been placed on hold on radio silence, the customer tends to hang up in less than 40 seconds because that customer thinks, "I've been forgotten".
    Start with a Warm Greeting. When customers get to your on-hold message, let them know who they have called and offer a very brief introduction to your business. Example: “ Thank you for calling ABC Plumbing, Tampa’s most trusted plumbers for over 20 years .”. Let the caller know what they should expect to happen next.

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    On-Hold Plus products are the industry standard for telephone music and message on-hold applications. On-Hold Plus offers a complete line of of digital music-on-hold and business music systems which allow any business, regardless of its size, to present a professional image.

    In an ideal world you’d never put a caller on hold, but since most of the time that’s not a reasonable expectation for those tasked with receiving calls, your hold button is necessary. And, when it comes to your business, silence is not golden. Dead air on the other end of the line is not only a waste of a golden opportunity, it can leave callers frustrated, questioning whether or not you’re still even on the line.
    2.) Минуточку, пожалуйста, уже совсем скоро мы будем к вашим услугам. Вы уже посетили наш сайт www.johndoe.com? Там вы можете найти много интересной информации о нашей компании. Вы также можете связаться с нами по электронной почте [email protected]. Один момент, пожалуйста. Скоро мы будем к вашим услугам.

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    Let’s face it, customers who call to a business don’t want to be on-hold. The best on hold message is no hold at all!

    When your company phone rings, that caller becomes a prospect. The brief time spent on hold, can be an extremely powerful marketing tool. - See more at: http://ilaudio.com/message-on-hold/#.VIyNuHtq3kY
    Website: https://www.calltrackingmetrics.com/blog/communications-o/calls-o/how-to-source-hold-music/

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    "It's been this ridiculously great viral feature," said Walker. "The feedback I get from people is like, they'll sometimes even show up late to make the other guy listen to the hold music."
    Internet – No longer a need for a dedicated phone line just use the internet. Files can be sent in WAV format or MP3.

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"We have actually had a few callers ask to be placed back on hold just to hear the entire production." - Jake Skeens / Suncoast Communications

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On hold message 2 – You are less than 30 seconds into keeping your caller on hold. Give them something to think about...

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Standard Hold Music Included with every Phone.com account is a collection of standard, royalty-free music channels. Selections include Film Soundtrack, Groovy, Orchestral, Piano Solos, Soft Rock, and more. Premium Hold Music Show outstanding taste and keep callers entertained with Premium hold music.

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