We have a few examples below we’d like to share so you can customize your on hold messages based on your needs and industry:
Thank you for calling ABC Foods– your most reliable source to the Food-Service Industry! We are happy to announce the all-new oven-roasted tomatoes. These tomatoes are a great alternative to sun-dried tomatoes and work well as a delicious topping, side dish, or ingredient! Please ask an account executive about this new item!
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We don't offer a free on hold demo. We simply provide a professional one-off audio production for a fair one-time fee.
Yes. Holdcom can readily incorporate client supplied audio components (with permission and licensing) into its Message on Hold programs. Upon request, we can include messages from CEOs and Presidents, company jingles, radio excerpts, television ads, or any other existing content.
Advanced IT Solutions is conveniently located at 8547 Bachman Avenue, Suite 405, and we are pleased to provide service throughout the Rochester area. Our team of experienced IT professionals are available to assist you 24 hours a day, 7 days a week. Let us put our expertise to work for you! Assistance is just moments away.
You will also have the option to add additional team members - everyone gets their own extension. You and your team members will share a common business number. They will receive an email with app download instructions and can use the app for free.
So what can we do to avoid inflicting further musical misery on our own customers while they’re patiently sitting on hold? We could just go back to playing a ringing sound, or an intermittent beep just to let people know they’re still connected, but that would be awfully dull. The best compromise is relatively simple electronic music that doesn't have too much going on as the ideal choice for hold music as it requires far less refined sound quality to get a decent rendition down a telephone connection.
Most businesses aim to answer the telephone within 3 rings but we know that isn't always possible. The research showed that a typical business using on hold marketing had 100 calls a day with an average hold time of 30 seconds for 57% of callers. This translates to half an hour a day, every day, of messaging to on-hold customers. That's 3+ weeks a year!
Drumroll, please! Like love, the help you called in for isn’t always on time. At least you’ve got Bobby Kimball to keep you company while you wait.
Here you’ll find a collection of commonly used oh hold message scripts along with the audio examples:
As an example of what that actually means, let’s listen to the popular hold music staple that is Pachelbel’s Canon in D. At CD quality it sounds soothing. As hold music it starts to grate very, very quickly.
On average, 5 to 15 seconds of music plays between each message blurb. Keep your audience in mind: musical breaks that are too long are boring, but message blurbs that are long or too detailed can be overwhelming. In most cases, 5 to 15 seconds, between message blurbs that don’t exceed 30 seconds are usually appropriate.
On hold music & message on hold recording services available to businesses across Australia. Our on hold message recording uses the latest high quality recording equipment and editing techniques. We optimise our digital music on hold for phone transmission to ensure that callers receive a quality performance – our aim is to produce on hold messages and on hold music that keeps your waiting callers happy and holds their attention.
What sort of genre, tempo, or rhythm best exemplifies your brand? Lyrics or instrumental? Heavy bass or soft tones? Like ringback tones, this music is your caller’s introduction to your company. Make sure it’s on brand. A law firm probably doesn’t want the latest dance floor bass drop. A music agency, on the other hand, might want to feature some of their top artists and latest hits. Don’t take this to mean that traditionally serious industries can’t flex their personality—just acknowledge what’s appropriate in your domain.
This is a script that your customers will hear when they waiting to talk to an actual person. It’s what place when someone is on hold, and it costs almost nothing to write one up and record.
For a more modern example of a bad choice of hold music, let’s take an example I have to endure on a regular basis, Month of Sundays by Passenger. At CD quality it’s got lots of interesting stuff going on, which you’d imagine might be ideal to distract someone from the fact they’re being kept on hold for ages. However, playing it over the phone it’s simply too busy. As soon as the brass and backing vocals kick in it just sounds yuck.
"Congratulations on Best of Show! I was in charge of the [Fifth District ADDY Awards] judging and was there when we played your On Hold Messaging. Very creative. I remember the judges commenting that it was a great use of an underutilized medium. Funny (and effective) stuff. Also goes to show that you don't need to go to the big city to get great creative work." - John McCafferty / McCafferty and Company Advertising