Think of the time during which your business phone line has anyone on hold as an opportunity. Leading message/music on hold (MOH) systems help ensure you don't lose current and potential customers or clients during poorly utilized moments on hold.
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1.) En estos momentos todas nuestras líneas están ocupadas. Por favor, tenga un poco de paciencia, en seguida le atenderemos -PAUSA- ¿Ha visitado ya nuestra página web www.johndoe.com? Sus preocupaciones nos importan, por favor, manténgase a la espera, le transferiremos lo antes posible. -PAUSA- Un momento por favor. El próximo miembro del equipo que esté disponible le atenderá en breve.
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It is vital that you put your most important messages first, it’s all about interest and impact. It is a ‘Fact’ that 90% of callers put on hold without dialog or music will hang up within the first 40 seconds and 34% of those callers will be lost forever. Callers stay on hold up to three times longer with on hold messages.
Yes. You can easily set up message changes to coincide with your marketing calendar, holidays or special events.
Length – if your callers typically wait 2 minutes at a time, then at least 2 minutes of programming should be the goal. The idea is to ensure the callers don’t hear repeated messages every time they call. A typical on-hold message is 4-8 minutes in length.
A script is the product of your message and our expertise. A Message on Hold program is more than a script with words and music, it reflects your marketing objectives, current advertising and promotions, dedication to customer service, and long-term goals. When it’s time to write your script, you have two choices: You can use your knowledge of your business to write your own script or provide your information to one of our Script Consultants who will do the writing and send the copy to you for final approval.
Put yourself in the caller shoes! Call your business and ask to be put on hold. If all you hear is silence, don’t delay. Not only will on hold messages help drive sales and revenue, they will dramatically improve caller experience. It’s time to change the way you look at your on hold button. Any time you have the attention of your customers and prospects, you have a marketing opportunity. Contact Original On Hold, or start your risk free custom on hold demo today! Related Post Don’t Let Caller On Hold Time Kill Your Customer Experience Join Our Newsletter Stay informed. Our newsletter is packed with marketing tips, ideas, strategies and best practices.
Creating dynamic and captivating on hold programs has never been easier! Simply create your free account, and you will be taken to our newly updated order portal. In just 5-7 business days, we will deliver your custom Message On Hold in the audio file format you need, so you can easily implement it into your phone system for callers to enjoy.
“ADM helped us to create and regularly update our on hold message so callers receive timely, valuable and entertaining information about practice. More than one caller has complimented us on the great first impression is helps us make."
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In 2012, the Audio Marketing Association (Europe) conducted a survey with the OHMA (On Hold Marketing Association in the US), into On Hold Messaging and its effectiveness as a marketing tool. 1555 clients responded from a broad range of industries.
On-hold messaging is also great time to encourage consumers to spend. For example, you can offer customers who spend more than $99 free shipping, customers who order 3 items a 4th item free, etc. Think “upsell” with your ads on hold – you’ve got the customer on the line patiently waiting to (hopefully) spend money.
Here you’ll find a collection of commonly used oh hold message scripts along with the audio examples:
4.) Todos nuestros miembros del equipo está ocupados con otros clientes. Le rogamos que tenga paciencia, le atenderemos en seguida. -PAUSA- Lo sentimos, todos nuestros empleados están ocupados. Por favor, manténgase a la espera. Si lo desea también puede enviarnos un correo electrónico a [email protected]. Le devolveremos la llamada lo antes posible.