“I just got done reading the [On Hold Marketing] script and laughed the entire time. It was awesome. I don’t think I’ve ever read copy that had me laughing so hard.” - Mike Richardson / Binkelman Corp. (Hear a sample)
We're a medical practice and have been using Messages On Hold for around 4 years now. Sian has been our point of contact for this time and she is fabulous. Always so responsive and 'on top of it.' The proposed scripts, edits, suggestions and changes are always clear and easy to see. Not to mention the voices and music as part of the end result are fabulous. A highly recommended team and company! 2 months ago
.
Even if your wait time is short, don’t discount the power of hold music. OnSIP’s average wait time averaged 18 seconds last month, which is just long enough for the caller to notice that the instrumental music is pleasant, with enough character to prevent boredom, before our team picks up. When that’s the last thought in your caller’s head before speaking with your business, it’s likely to be a more pleasant conversation than it might have been otherwise.
The style and perception of on hold messages can vary dramatically. In all reality, the messages are only limited by the creativity and requirements of the business which utilizes them. (To ensure an exact quote, we will contact you to confirm your exact requirements) Copy content and positioning Voice talent professionalism Demographically selected music State-of -the-art recording and mixing.
You will also have the option to add additional team members - everyone gets their own extension. You and your team members will share a common business number. They will receive an email with app download instructions and can use the app for free.
Business Intro – quick intro announcement heard by the caller before they speak with a business representative. Usually quite short and welcoming, introducing the business to the caller.
Here you’ll find a collection of commonly used oh hold message scripts along with the audio examples:
Our blog post - how to choose the best voice for on-hold marketing has some crucial information you should consider before selecting a voice-over talent for your on-hold messages.
The standard format we provide audio files is .wav (mono 44.1kHz 16-bit). However, we can provide other format specifications if required e.g. alaw, ulaw, mp3. The audio files are delivered to you via download.
A telephone message on hold program compares to a mini radio station for your phone lines. Strategic messages promoting your products and services to your callers while they wait on hold. Telephone messages on hold is a way of educating your callers about your brand.
Our team seamlessly blends creative writing, voice, and musical genre to create customized recordings designed to inform, educate, and motivate your important captive on hold listeners.
Thank you for calling BusinessCo. Unfortunately, all our Business Representatives are currently attending to other enquiries. Your call is important to us, so please leave your name, phone number and a short message and we will return your call by the end of the business day. Thank you.
Don’t know what the messages should say? You could engage a marketing or branding firm to help with this.
“Providing information on hold results in a 40% increase in retention of callers on hold... a 15% increase in inquiries... and a 12% direct increase for products and services mentioned on hold.” – US West Communications Study
It doesn't matter how great your customer experience in store or with an employee is, if you neglect the on hold experience, you're neglecting the customer. Not sold? Check out Number 5, below:
Here are a few things to keep in mind to have a killer script your callers will be receptive to: Speak to your audience: When creating a script, make sure you know WHO you’re talking to above anything else. Is it moms, teenagers or middle-aged men who like golf? Appeal to their interests in relation to your business with a captive voice, and they’ll be much more willing to listen (and be patient while doing so). Time it appropriately: You know your business better than anyone else, so as such, you’re probably aware of a caller’s average hold times. While this can vary with growth and other factors, make sure you record enough messages to fill the time so a caller isn’t stuck hearing an eternal loop of the same 3 messages. They’ll thank you for it by being far less irritated. Stay current: Some companies have seasonal sales and changes, so including this in your script as the year progresses means you remain relevant with the latest and greatest. For example, during the holidays you can say “Seasons greetings from Fletcher’s Flowers...” or something similar. You can also include event notifications, advertisements, and other informational messages so they learn more about your business. Be natural: Think about how you’d like to be talked to. Typically, a robot isn’t the first thing that comes to mind. Writing for auditory purposes elicits a different approach than writing for digital or print. Make sure whatever your script is that you read it aloud, and test it out on coworkers or friends. If they get bored or disengage, chances are, your callers will too. Know their path: What’s your end goal for what you’d like your caller to accomplish? Tailor your messaging to them based on what you come up with. If you’d like to upsell, consider using some on hold time to discuss a company-wide promotion they can take advantage of, or a fun fact about your industry they wouldn’t know. Give a call-back option: If your phone system has the feature and a caller doesn’t have time to spend on hold, offer them the option to receive a callback without affecting their position in line, or to leave a message. This can alleviate the stress of waiting.
Home About Services Radio Ad Production Jingle production Voice Overs on hold messages for business Video Production Tv Commercials Web Videos Documentaries Graphics & Animations Web Design + Management Graphic Design & Branding Social Media Marketing SEO | Search Engine Optimization Green Screen Studio Rental Sound Recording Studio Rental Complete Marketing Strategy Solutions Content Writing Services Blog Contact Free SEO Analysis! Home About Services Radio Ad Production Jingle production Voice Overs on hold messages for business Video Production Tv Commercials Web Videos Documentaries Graphics & Animations Web Design + Management Graphic Design & Branding Social Media Marketing SEO | Search Engine Optimization Green Screen Studio Rental Sound Recording Studio Rental Complete Marketing Strategy Solutions Content Writing Services Blog Contact Free SEO Analysis! Affordable customized on hold messages for business for any sized company since 1999.