Custom messaging on hold can be used to generate new sales and marketing opportunities by delivering key information about your brand directly to a captive audience. Instead of costing you money through hang-ups and frustrated customers, you can use your phone system to generate business and make money.
Here are a few things to keep in mind to have a killer script your callers will be receptive to: Speak to your audience: When creating a script, make sure you know WHO you’re talking to above anything else. Is it moms, teenagers or middle-aged men who like golf? Appeal to their interests in relation to your business with a captive voice, and they’ll be much more willing to listen (and be patient while doing so). Time it appropriately: You know your business better than anyone else, so as such, you’re probably aware of a caller’s average hold times. While this can vary with growth and other factors, make sure you record enough messages to fill the time so a caller isn’t stuck hearing an eternal loop of the same 3 messages. They’ll thank you for it by being far less irritated. Stay current: Some companies have seasonal sales and changes, so including this in your script as the year progresses means you remain relevant with the latest and greatest. For example, during the holidays you can say “Seasons greetings from Fletcher’s Flowers...” or something similar. You can also include event notifications, advertisements, and other informational messages so they learn more about your business. Be natural: Think about how you’d like to be talked to. Typically, a robot isn’t the first thing that comes to mind. Writing for auditory purposes elicits a different approach than writing for digital or print. Make sure whatever your script is that you read it aloud, and test it out on coworkers or friends. If they get bored or disengage, chances are, your callers will too. Know their path: What’s your end goal for what you’d like your caller to accomplish? Tailor your messaging to them based on what you come up with. If you’d like to upsell, consider using some on hold time to discuss a company-wide promotion they can take advantage of, or a fun fact about your industry they wouldn’t know. Give a call-back option: If your phone system has the feature and a caller doesn’t have time to spend on hold, offer them the option to receive a callback without affecting their position in line, or to leave a message. This can alleviate the stress of waiting.

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Your telephone system's auto attendant recordings, IVR prompts and voicemail greetings are often the first impression of your brand. What does your first impression sound like? Set the right tone for your brand with custom auto attendant recordings, IVR and voicemail greetings to boost your brand image and customer service quality at your business. Affordable On Hold Message Pricing Every brand’s needs and marketing strategies vary. That’s why we offer affordable on-hold service pricing options no matter what your budget. Leading edge equipment, custom copywriting, a diverse roster of voice-talents and background music options are all included. While music may soothe the savage beast, it’s the ads that ring the register! Our marketing-savvy copy-writers develop the perfect blend of custom copy with clarity, precision and creativity to help your business thrive. The right copy will get the right results. We offer a proactive approach to keeping your on-hold content fresh and timely. Our easy-to-use, web-based campaign manager puts you in total control. Update message on-hold script content, submit new messages, request new recordings, track status and more, all at your convenience. Risk-Free On Hold Demo Trial Experience our creative juices first hand. Our risk free custom message on hold demo trial opens a window into our creative world, our innovative approach and our proven process. Go ahead, take us for spin, we’d love to show you what’s possible. Our creative team produces custom marketing videos for national brands and small businesses. We’ll help your brand attract, engage and connect with customers. Our all-inclusive video productions include design, graphics, actors, animations and music. Quite simply, if you can dream it, we can create it. Content creation, content strategy, content marketing–these are all trendy terms right now, but they’re not new to us! Our accomplished audio-video content designers will help accelerate your ideas and create compelling content in a clear, concise manner to connect your brand with your audience. There’s no substitute for unparalleled customer service and support. We’re passionate about developing long-term relationships and creating happy customers. That’s why we provide out of this world service and support. Brands large and small rely on our expertise every day! We're here to help. No matter how small or large your business is, we provide solutions for companies in a variety of industries. Call us and speak with one of our experts who would be happy to answer any questions you might have. Affordable On Hold Messaging Pricing Options Are you shopping for on hold messaging services? We offer a variety of "all-inclusive" budget-friendly prices for messages on hold as well as value plans for updates. When you contact The Original On Hold, you get straightforward message on hold pricing and services that are fast, affordable and easy – just like it should be! On Hold Message Pricing Made Simple. No Hassles, No Gimmicks, No Kidding! Watch Now. One time fee or message value plan. The choice is yours! Do you want to purchase an on hold system without a contract? No problem. Our Single Starter Package is all-inclusive. Flat "pay once, play forever" price. No contract or ongoing fees. You get custom script copy, voice and music selection and the digital media player. 1 On Hold recording Custom script copy Professional voices & licensed music On Hold player included Keep your on-hold message fresh and your content compelling! This all-inclusive semi-annual program includes 2 on hold updates per year. Many clients use one production year-round, and a second during the winter holiday season, or highlight special events and promotions. 2 On Hold updates Custom script copy Professional voices & licensed music Free On Hold player A perfect fit for brands with seasonal fluctuations, events or periodic news updates. An all inclusive plan to keep callers tuned into your marketing message and special offers. Let your customers know that you value their time. 4 On Hold updates Custom script copy Professional voices & licensed music Free On Hold player Routine on-hold message updates to coordinate with your overall marketing strategy. Announce timely promotions, specials, and limited time offers. Keep callers informed of your latest developments and drive more sales! 12 On Hold updates Custom script copy Professional voices & licensed music Free On Hold player