Over 16% of callers make purchasing decisions based on the messages they hear while on-hold, even if the messages aren’t about your company.
You’ll notice that there’s not too much of a difference between the track when played at CD quality and over the phone. All the instruments can still be heard clearly, and the same techniques I used to introduce clipping on the other two tracks had no effect (I could have kept amplifying the track until it did, but it proved the point). And because it’s fairly bland and inoffensive, you’re not going to upset anyone too much if it’s not their cup of tea.
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Create a professional image, promote your business and hold your callers attention
Your Message on Hold content should be updated in conjunction with changing information at your company. These changes might include marketing efforts, customer service strategies, policies, promotions, or other news.
Over 16% of callers make purchasing decisions based on the messages they hear while on-hold, even if the messages aren’t about your company.
If you need a more advanced configuration, you can set up call menu options with our Virtual Receptionist feature, for no additional charge. Call menu options enable you to play helpful messages like hours and location, transfer callers to voicemail or to a live receptionist, route callers to specific team members (customer service, sales, etc). Our wizard will guide you through the set-up process. It couldn’t be easier.
Frequent prompts can make people feel like they’ve been on the phone longer than they actually have. I’m sure you’ve been there – you’re on hold and the voice keeps telling you that your call is important and someone will be right with you.
Typically, if you what to use copyrighted music in your project, you must obtain two licenses - a Sync (Synchronization) license from the publisher and a Master license from the recording label.
Below are small excerpts from on hold programs we’ve produced for other businesses for phone messages and hold mesages . Keep in mind, each program is custom produced. If you don’t see your industry listed, please call us – as we’d still love the opportunity to work with you. American Creative can be reached by phone at 888-226-7608, or via email by clicking here.
At Killerspots, we allow you to create completely customizable greetings and messages. All you have to do is let us know which music or message you’d like to play! From there, we’ll record it and get it hooked up to your phone line so that you can start taking advantage of your customer wait time.
You might be thinking, “Great, thanks for the info, I’ll go pick something neutral, like classical, or upbeat, like pop.” Slow your roll—there’s a lot more to hold music than just genre.
5. TO SOUND UP-TO-DATE. Adding seasonal, holiday, or other temporary messages such a facility closures or construction notification to Message-On-Hold features helps make your business communicative, attentive, and that ever important quality of being “personable”.
Enter your cell phone number. You will receive a verification code to authenticate your number.
Welcome messages -introduce your business and represent it in a positive, and professional mannerCall menu option – ensure that your callers are directed to where they need to be quicklyOn hold messages – promote your business and brandOn hold music – an extensive library of royalty-free music, different styles and genresVoiceovers – choice of female and male with a wide range of stylesOut-of-hours message – when your business is closed, why not let them know when you will be open and suggest a website visit?Script writing – several different script ideas to help you create your bespoke messages
Put yourself in the caller shoes! Call your business and ask to be put on hold. If all you hear is silence, don’t delay. Not only will on hold messages help drive sales and revenue, they will dramatically improve caller experience. It’s time to change the way you look at your on hold button. Any time you have the attention of your customers and prospects, you have a marketing opportunity. Contact Original On Hold, or start your risk free custom on hold demo today! Related Post Don’t Let Caller On Hold Time Kill Your Customer Experience Join Our Newsletter Stay informed. Our newsletter is packed with marketing tips, ideas, strategies and best practices.
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