Considering the relatively low cost of getting on-hold marketing messages recorded and hosted, it’s surprising, so many businesses fail to consider this a priority. Investing in such a business function only adds another layer of professionalism to your service line.
Of course you’ll wait. You don’t have a choice. While you are waiting, take the opportunity to wrap your phone in strips of masking tape to give it the look of Eddie Van Halen’s famous “Frankenstrat” guitar.
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Custom On Hold Messages elevate your brand and increase sales — and they’re affordable!
Instead of writing to inform people or to entertain them, you need to write your script as a way to create a conversation. You need to imagine what someone would say to another person and then put it on the page. Don’t be afraid if it feels like you’re talking to yourself — that just means you’re writing well.
Length – if your callers typically wait 2 minutes at a time, then at least 2 minutes of programming should be the goal. The idea is to ensure the callers don’t hear repeated messages every time they call. A typical on-hold message is 4-8 minutes in length.
Easy to install and easy to manage, audio marketing is an impactful marketing solution that fits any budget and can easily communicate valuable messages to your customers. Access Controls Call Accounting Call Centre Systems Call Recording Carrier Services Conferencing Solutions Custom On-Hold Message Data Solutions Headsets IP Cameras Network and Gateway Equipment Paging Systems Premise Wiring Sound Masking Telephone Systems Voice & Data Cabling Voicemail and Unified Messaging VoIP Wireless Phones Contact Us Calgary Head Office Established in 1996, Total Communicatons is Canada’s leading telecommunications company. We specialize in customized business communication solutions for companies of all sizes, across all sectors including healthcare and hospitality. We’re a one-contact solution and service centre that provides total support, total solutions and total satisfaction for businesses nationwide. Calgary | Edmonton | Red Deer | Vancouver | Saskatoon | Winnipeg | Toronto | Ottawa Copyright 2021 | Total Communications Services Inc. | All Rights Reserved Solutions Business Solutions Hospitality National Accounts Senior and Health Care Products Access Controls Call Accounting Call Centre Systems Call Recording Carrier Services Conferencing Solutions Custom On-Hold Message Data Solutions Headsets IP Cameras Network and Gateway Equipment Paging Systems Premise Wiring Sound Masking Telephone Systems Voice & Data Cabling Voicemail and Unified Messaging VoIP Wireless Phones Support Get Support Our Support Promise
It is vital that you put your most important messages first, it’s all about interest and impact. It is a ‘Fact’ that 90% of callers put on hold without dialog or music will hang up within the first 40 seconds and 34% of those callers will be lost forever. Callers stay on hold up to three times longer with on hold messages.
Sample 3 – “Thanks for holding. Did you know that JK Mortgage has special programs designed to help people who don’t qualify for a standard loan? We can customize a loan specifically to meet your needs. Ask one of our certified agents for information. Someone will be with you shortly.”
Hold music and on hold music - one hour of the best music on hold: Volume #1. For use of hold music for telemarketing and hold music for phone systems. This
Immediately and instantly introduces your business and represents it in a positive, and professional manner. Learn More
What sort of genre, tempo, or rhythm best exemplifies your brand? Lyrics or instrumental? Heavy bass or soft tones? Like ringback tones, this music is your caller’s introduction to your company. Make sure it’s on brand. A law firm probably doesn’t want the latest dance floor bass drop. A music agency, on the other hand, might want to feature some of their top artists and latest hits. Don’t take this to mean that traditionally serious industries can’t flex their personality—just acknowledge what’s appropriate in your domain.
Music is subjective. What one person enjoys, another might despise. Even that pillar of hold music neutrality, Muzak, can inspire wildly different reactions.
Our on hold services focus on making sure you make the most out of every marketing dollar.
As you begin your search for an on hold messages service provider, you’ll find many companies advertising that they can do the job for you. But, you don’t want just any company, nor do you want the same ho-hum, boring hold-music heard at most businesses, because boring is something your business can’t afford to be. You want a provider that adds real value to your bottom line, you want an on hold company that’s responsive to your needs, has a proven track record, and finally, you want a provider that makes the process easy, so you don’t have to!
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Having ringback and on-hold music really gives your company a professional appearance. On-hold music has always been one of the features associated with the “Fortune 500” companies that VoIP subscribers have access to, and at a fraction of the cost. Having the right connect music makes a great first impression on customers.
Custom messaging on hold can be used to generate new sales and marketing opportunities by delivering key information about your brand directly to a captive audience. Instead of costing you money through hang-ups and frustrated customers, you can use your phone system to generate business and make money.