And the best part is that you don’t need to write your on hold message script to be so formal. The point of an on hold message is to keep them on the line, not to bore them to death! So, you might as well try to have some fun with it and make your customers laugh while they wait.
Since your information will be on a recorded loop, it is good practice to include music in between loops to break up the information for the consumer.
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“Thank you for calling Media Music Now, one of our advisers will be with you shortly”
A study by New Voice Media found that 51% of customers decided to stop availing a company’s services because of one bad experience of customer support.
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Our blog post - how to choose the best voice for on-hold marketing has some crucial information you should consider before selecting a voice-over talent for your on-hold messages.
The same goes with sales: You want your caller to be excited about talking to you.
Not to mention it's completely illegal to play the radio to callers on hold. Although the radio station has the appropriate license to broadcast music, your business does not, and that could leave you paying major fines.
Website: https://www.mytechdistributors.com/techtips/playing-a-greeting-message-to-callers-while-ringing-phones-on-the-nec-sl2100/
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A Holdcom Consultant will review your script to check for grammar & syntax and verify any necessary pronunciations before submitting to production.
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This is a script that your customers will hear when they waiting to talk to an actual person. It’s what place when someone is on hold, and it costs almost nothing to write one up and record.
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So what can we do to avoid inflicting further musical misery on our own customers while they’re patiently sitting on hold? We could just go back to playing a ringing sound, or an intermittent beep just to let people know they’re still connected, but that would be awfully dull. The best compromise is relatively simple electronic music that doesn't have too much going on as the ideal choice for hold music as it requires far less refined sound quality to get a decent rendition down a telephone connection.