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Let’s drop some jargon: Caller retention. Customer satisfaction. Reducing churn. If you care about any of these, hold music should matter to you. Music affects mood. It can even have an effect on purchasing and decision-making behavior. Skip the sponsored Instagram posts of avocado toast; hold music is a bonafide influencer!
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Create an Outstanding Caller Experience Create a Professional Business Image Fully Equipped with Features and Functions 100% Call Credits No Contracts
-88% of callers preferred on-hold messages to other hold options, and 16 – 20% made a purchase based on an on-hold offer.
“ADM helped us to create and regularly update our on hold message so callers receive timely, valuable and entertaining information about practice. More than one caller has complimented us on the great first impression is helps us make."
2. If the hold is more that a couple of minutes make sure to thank customers for their time. Apologize for delays if hold time is significant.
On-hold messaging is also great time to encourage consumers to spend. For example, you can offer customers who spend more than $99 free shipping, customers who order 3 items a 4th item free, etc. Think “upsell” with your ads on hold – you’ve got the customer on the line patiently waiting to (hopefully) spend money.
Perfect for store displays. Starts music at the beginning of the message when triggered.
We are specialists in audio production and deliver phone prompts and on hold marketing messages to put on your existing telephone system. No contract and no hidden costs; just professionally produced telephone audio for a one-time payment. No contracts; just an affordable one-time payment Choice of curated voice talent & music on hold No PRS or PPL fees Audio ready in 3-5 working days
So modern technology, even with the most advanced VoIP business phone systems, has not improved the plight of the on hold song. If you are interested in learning more, check out Tom Scott's explanation at the Milton Keynes Museum, in their Connected Earth gallery.
Humor is a gift you can give to your callers. It lightens the mood, relieves stress, and can even ignite those random explosions of joy known as laughter.
With measurable results and complete customer service, we have EVERYTHING under one roof. Even other ad agencies use us. We partner with our clients to develop continuously evolving marketing approaches. Our strategies dynamically adapt to their business for maximum R.O.I. Try us, you’ll see why we’ve been non-stop since The Backstreet Boys sang “I Want It That Way”!
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It’s very important to thank your customers for waiting. Being on hold is not a desirable experience for anyone. The least you can do it thank your clients for their time and to help them not feel neglected.
Totally professional in their approach from initial contact to installation. They were not interested in selling us a system but more providing the right product and service for our needs. The support is excellent on the rare occasions there is an issue. Highly recommend.
The biggest advantages are that it’s free and you have the ultimate flexibility in what you can say. If you plan on using background music make sure you’re using music that is safe to use in commercial projects. Also check out the technical requirements of you business phone system and learn how to format on hold music for phone systems.
Be sure to visit us online at W-W-W dot Northwell dot edu forward slash Stern Center where you can learn about our services, get directions, and view our amenities.