I can’t come to the phone right now because I’m down in the basement printing up a fresh new batch of 20 dollar bills. If you need any money, or if you just want to check out my handi- work, please leave your name, number, and how much cash you need after the tone. If you’re from the Department of the Treasury, please ignore this message.
Leaving voicemails can be intimidating: The recording starts quickly, the time you have to speak is limited, and only some answering machines give you the option to review and re-record your message if you mess up. You often have one shot, and a limited time-frame, to get your message across.
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These are legitimate questions and the answers will vary depending on your industry and individual prospects. In all honesty, your response rate with sales voicemails probably won't be high—the average response rate for a prospecting voicemail is between 4-6%, industry wide. You'll probably see more engagement using email. And leaving the perfect message takes planning and practice.
If you only remember one thing from this article, remember that your sales voicemails need to be centered on your prospect. What's in it for them? Answer that question and you'll undoubtedly see your response rate rise. Happy messaging!
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“Keep your voicemail messages short, sweet, and snappy," advises Will Craig, Managing Director of LeaseFetcher. "Don’t try and go into the nitty gritty details of the discussion you’d like to have with them—save that for your actual chat. Alternatively, don’t leave them in the dark about what you want to talk about either. A simple 20-second voicemail letting them know the nature of your query will suffice."
“Hi [Prospect's Name], this is [Your Name] with [Your Company Name]. You and I haven’t spoken yet, but I’ve been doing some research on your company and I think you’re a great fit for [Your Company's Solution]. We can provide you with [Top Two Product Benefits] and I know you’ll be happy if we spend just a couple of minutes discussing how this can help you.
Call your iPhone from another phone and try to leave yourself a voicemail. Go to the keypad and press and hold the number 1, or press the Call Voicemail button. This dials voicemail. Check if you have any missed messages. On the Voicemail screen, tap Greeting. Then change your greeting to either custom or default. If you have more than one
Expert advice: Four phone script lessons from “Mr. Inside Sales” that will double your close rate
Visual voicemail on a Skype for Business desktop phone, Skype for Business app, or the Lync client for Mac.
Make sure your sales voicemails convey the hard results customers see more than they relay how those results are achieved. Your first priority is grabbing your prospect's attention — you can dig into the nitty-gritty aspects of a sale as your relationship progresses.
Deciding what to say in a voicemail can be difficult. Poor quality and unprofessional voicemails come in a lot of shapes and sizes. Great voicemails strike the right balance of being concise, friendly and professional, which can be hard to do if you don’t leave them all the time.
3. "Hey, this is [your name]. If you're calling for [X reason], please [contact so-and-so] or [go to our website, send me an email]. For all other inquiries, leave your name and a brief message and I'll call you back within [one, two, three] business day[s]."
Make sure your speech is both air-tight and thoughtful. That doesn't mean you have to rush, but it does mean you have to know your point and get to it quickly.
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