Despite a lot of headlines, infrastructure has gotten the short end of the stick recently. In the past five years, the S&P 500 index has outpaced the iShares U.S. Infrastructure ETF (NYSEMKT: IFRA) nearly two to one. Infrastructure was a common topic during the Trump administration.
Friends and colleagues speak to each using first names only. So do people of authority. They do not call each other and leave voicemail messages asking for Mister, Miss, or Mrs. Therefore, when you call a person you want to do business with and you leave a voicemail message, refer to them by their first name only. Don't say mister, miss, or misses. Don't say their last name. Begin your voicemail message by saying only "hi/hello" followed by the person's first name. Or, you can even forget the "hi/hello" and just say the person's first name. That is how you show confidence and authority and separate yourself from weak salespeople.

Your research should include finding other people in the prospect’s organization. Selecting the right people, such as the prospect’s manager or department head, facilitates the ability to build rapport and adds a sense of urgency when you mention them in the voicemail.
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