Similar to sharing your 24-hour response time on your own voicemail message, let contacts know if there’s a good time to reach you when requesting they call you back.
If you’re contacting the same people with marketing voicemails and emails, you shouldn’t repeat information verbatim. By mixing up your approach, you make it more likely to get a response to at least one method. Also, your voicemails should be more personalized than your emails. For example, you could send an email to a contact – and 500 others – asking for feedback about a specific product they recently bought.

Or, if they need to refinance, tell them that you know about current rates. And, you can provide them with guidance on if the timing is right. Staying honest and genuine will give you credibility and encourage them to return your call. After all, you are trying to become their trusted advisor, and the voicemail is the first attempt at this.
Deciding what to say in a voicemail can be difficult. Poor quality and unprofessional voicemails come in a lot of shapes and sizes. Great voicemails strike the right balance of being concise, friendly and professional, which can be hard to do if you don’t leave them all the time.