How long should a voicemail be? A good voice mail should be like a Super Bowl commercial, right around 30 seconds.
Sort of like putting the most important information above the fold in a news article, you have to front-load your voicemail with the most compelling and relevant information. Stating your name and company is not compelling, and it’s not as relevant as what you can do for the contact. What the person hears is, “I’m a salesperson and I want your money.” That’s the quickest way to get your voicemail deleted.
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1. Towards the top of the screen, select the trashcan icon. A checkbox towards the right of each voicemail message in the list will appear.
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Make sure your speech is both air-tight and thoughtful. That doesn't mean you have to rush, but it does mean you have to know your point and get to it quickly.
Maybe you had one too many glasses of whiskey, and really needed to let your ex know you’re doing great Luckily, she doesn’t pick up, but you feel the need to leave her a 10-minute voicemail. Nice work.
Whether it’s your last encounter or a recent e-book download, have a relevant reason for calling in order to get the prospect’s attention.
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When you leave a voicemail message, be sure to identify yourself right away. Give your return phone number at the beginning of your message so that other people don't have to listen to you twice. Speak slowly and clearly. It helps to pretend to be writing your number in the air, which will slow you down and help with clarity. Say when you can be reached.
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If you’re making several calls, make sure you document your messages so you can be on top of it immediately if/when your call is returned. Nothing worse (or more stupid) than getting a returned call and having no idea who it’s from.
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In certain situations, it’s a good idea to let a call go to voicemail. If you’re in a loud area, unable to spend 10-15 minutes talking, or are otherwise distracted, don’t answer. Recruiters who cold-call candidates will understand that you’re simply unavailable – but make sure to return calls in a timely manner. If possible, call back during regular business hours.