The Serial Position Effect states that the human brain is most adept at recalling the first and last items in a series. For sales reps, this psychological phenomenon means that your voicemails are much more likely to be remembered if they're listened to at the beginning or the end of the day.
6. “Thanks for calling [company name]. You must be calling as you’ve heard about our new [new product, deal, offer here]. We are pretty excited about it, too. Leave us your name, number and the best time to call and we’ll follow up and answer any inquiries you may have. We’re looking forward to speaking with you and updating you on what’s new with [company name]. Have a great day!” Briefly let your callers know about any promotions, updates, or launches you’re having. You might even unknowingly answer their question!Professional voicemail greetings for your business cell phone number
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This is why it's important to lead with something relevant to the prospect, such as a thought-provoking question.
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Looking for guidance on how to record the perfect voicemail? Learn how to record professional business voicemail greetings.
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Unopened: Messages of which you have listened to the headers, but not the message itself.
Rehearse or write down your message before recording it. Remember that old saying “practice makes perfect?” It’s certainly true when it comes to creating an electronic greeting. The more you’ve rehearsed, the easier the message will be to restate. If you don’t have time to practice, writing down the greeting before recording it – and then reading it aloud from the paper – may help you stay focused on the correct wording.
This is another helpful outreach strategy for prospects you haven't heard from in a while.
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My first tip for you today, is to write it down and when you are ready to record simply read it out.
While both types of messages should be customized to a given buyer, voicemails should be ultra-specific. In an email, I might ask for a referral, an appointment, or feedback on a content asset they downloaded. These sorts of classic questions -- while still tailored to the buyer -- can be customized for reuse with another prospect, or another 100 prospects.
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20. “Hey there! Thanks for calling [company]. We are unable to answer the phone right now but will get back to you right after the holidays. We hope it’s not an emergency, but if so, we’ve got you covered. Contact us at [company email/other support lines] and we’ll get back to you ASAP. Please be sure to leave your name, phone number, and a brief message to let us know the reason for your call. Thank you and have a great day.” Available even during holiday emergencies? Let your callers know via your voicemail greeting.
Nondeliverable: Messages that could not be delivered, usually because the intended recipient's mailbox is full. You can listen to, re-address, and re-record these messages.
“I followed your advice on how to leave voicemail messages that get more callbacks and since using it, my call backs have increased. But my question is, what do I do with the prospects that haven’t called back?”