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You also don't want to confuse them with too much technical jargon and complex vocab. Keep things on the lighter side and approach your voicemails conversationally.
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When leaving your voicemail and phone number, do not say, "Please call me back at ..." Nothing sounds more like a salesperson making a cold call then saying, "please call me back at...".
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The more personal and specific the question, the more likely it'll get a response. Think about it this way. If you start to have chest pains on a busy city street, and you cry out, "Somebody call 911!" you might get help … but you might not. However, if you were to point at one specific person and shout, "Would you please call 911 for me?" it's almost a certainty that the stranger you selected would grab their phone and dial.
It makes sense to have an after-hours / weekend voicemail greeting for important teams at your business so that your clients feel confident that they will be taken care of. You may also suggest alternate resources like a help forum, knowledge base, or online chat to support customers while closed, if available.
Hello! You’ve reached [Natasha on the Product Development Team at LinkedPhone]. I’m not available at the moment but your call is important to me. Please leave your name, number, and the reason for your call and I’ll call you back as soon as possible. Thank you and have a great day!
A word of warning: These greetings will not do you any favors if you're in the midst of a job hunt or work in a conservative industry. Always remember your target personas. If there's a chance they won't appreciate your sense of humor, opt for a straightforward greeting instead.
Clearly state your purpose and next steps. Whether it’s a demo, an appointment, or the best contact to talk to, simply ask for it.
4. Before each voicemail message is played, enter the number associated with deleting a message.
21. “Happy holidays. Thanks for calling OpenPhone. Our hours are a little different during the holiday season. Please listen carefully to the following changes. Customer Support is available December 23, 27, and 30th as well as January 2nd, 3rd from 11 AM – 5 PM EST. On December 24th, 31st, and the holiday weekends from the 21st to the 5th we are open from 12 PM – 3 PM EST. We are closed on December 25th, 26th as well as January 1st. In the case of an emergency, please leave a message and we’ll get back to you as soon as possible. You can also reach out via email to [email protected]. Thanks for using OpenPhone and enjoy your holiday season!” Since our holiday hours are shorter, it’s a little harder to get in contact with us immediately. That means we need to be as detailed as possible for our callers’ convenience. Yet, we still kept it brief and friendly.
Increase the odds of getting a call back by mentally composing your message before each call. And remember, people hate it when callers state their name and phone number too quickly in voice mail messages – no one wants to listen to a message ten times to comprehend simple information. Begin by saying your name and company (if applicable). Then assume the person you’re calling doesn't have your number, so say your phone number twice. If your name is at all unusual, spell it the first time you say your phone number. Talk slowly like you were writing it down yourself. The second time you say your phone number, you can say it at your normal rate of speech. A gracious phone message is no longer than 30 – 45 seconds. Be pleasant, but also get right to the point. Keep your voice mail message to two points maximum. If you need to share more information, then say you will send an e-mail message with the rest of the details. Leave a specific message. There’s nothing more frustrating than a voice mail that says, “Hi, it’s me. Call when you can!” Even if you’re just calling to say “Hi”, tell them that in your message. End on a high note! You don’t necessarily need to say “Goodbye” at the end of a voice mail, because you didn’t really talk to anyone. Instead, try something like, “Look forward to talking* with you!”
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The length of your voicemail plays a big role in its efficacy. Try to keep the length of your voicemail between 15- 30 seconds. Anything more and you will be rambling, anything less, and you’re probably not checking one of the three boxes above as effectively as you need to.
A good voicemail should be more about the prospect than the salesperson. Especially when cold calling, you want to provide as much value as possible to incentivize your prospect to return your call.
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Why the difference in response? When you made the request specific to one person in the second circumstance, you placed a burden of responsibility on that person. So it is with sales voicemails: The more specific the question, the more responsibility the person feels to answer you.