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You know that your callers are making inferences about your business and brand. If you want your voicemail recording to leave a positive impression, smile when you record it! Research shows that smiling affects how we speak, and listeners are not only able to identify that people are smiling, but also what the intent is of the smile based on voice intonation alone.
In the video lesson, I shared this example for a common voicemail greeting in English:
For example, if the lead is a first time home buyer, you can offer them advice on the general mortgage process in your voicemail. Plus, suggest they call you back to learn more. Make sure they know that you would be happy to answer any questions they may have.
I’m not a big fan of voicemail. I don’t mind leaving voicemail messages; I just hate having to listen to them. For some strange reason when people know their voice is being recorded, their brain short circuits. What normally would take 30 seconds to say, now takes 2 minutes.
Luckily, it's easy to save a voicemail from your iPhone, Android or old non-smart phone. Let’s start with iPhones.
Sometimes when someone isn’t able to contact us, that could keep them from doing business with us. Clients get frustrated when they are unable to reach their lender.
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That being said, you want to stop short of coming off as aggressive. Remember to keep your tone conversational, and try not to badger prospects with too many voicemails. There's a middle ground between being pushy and being a pushover — try to strike that balance.
When you get this message, please call me back at [Your Phone Number]. That number again is [Your Phone Number] and ask for [Your Name]. I look forward to speaking with you, and I guarantee you’ll be glad you returned this call.”
If you like to keep things simple, opt for a basic greeting. Most voicemail options allow you to record just your name, which lets callers know they’ve reached the right person.
It is no surprise that your actual voice mail greeting must be delivered in the same way: Professional, clear, brief, and to the point. In a previous blog, "Marketing Messages on Your Cell Say You Mean Business," some techniques for making a professional voice mail greeting were discussed. There are many similarities between leaving a voice mail, and producing a voice mail greeting. You want your callers and receivers to hear a confident and professional person on the other end delivering a coherent message. You should introduce yourself to a prospective client in a personal way. An email doesn't generate much discussion, nor does it necessarily show you went the extra mile in contacting the client. Generating conversation. A professional, well conveyed voice message shows the voice mail receiver that you are confident and well-spoken, and that there is a person behind the message. Emails can be prepared, edited, and revised unlike voice mail messages An email or email chain thread is documentation of a conversation that can easily be referenced In an email you can include a phone number, address, website, etc that may be hard to remember or record through voice mail communication Emails can be forwarded, CC'ed, and blasted.
Enable the message waiting indicator for your desk phone by checking the box next to Use phone message waiting indicator. 6 Enable Voicemail Notifications 5
I always end voicemails with my phone number. The reasoning? First, it's his cue to wrap up. It keeps him from rambling and gives the prospect a clear call to action: Call him back.
When you generate a lead from your website, mention how you obtained their information and reference any material they downloaded. Consider the following script when calling a lead who recently visited your website:
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