A compelling sales voicemail won't be particularly effective if your prospect has no idea how they should respond. You can't just rattle off what they stand to gain from leveraging your product or service and then hang up. Always offer some next steps or insight on what they should expect next — like another phone call or a follow-up email.
If after 2 solid phone/voicemail/email attempts (which counts as 6 touches, not including any drip emails or LinkedIn messages/connection requests that they may have gotten in between calls 1 and 2) I’ll leave a 3rd voicemail message (followed by an email, of course) that simply says something along the lines of:
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Voicemail #2: "Jerry, I forgot to leave my name and number. This is Sarah Griffin from Acme Corp. You can reach me at 884-867-5309. Thanks."
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Press two if you’re selling something I don’t want. That’s a lot closer to the truth.
"Dear [Prospect's Name], this is [Your Name]. On [Date of Last Contact], I contacted you about [Reason for Previous Call] and as I haven’t heard from you, I can only assume you're either, one, not interested and I’m simply clogging up your voicemail with annoying spam messages; or, two, you desperately want to contact me, but you’re trapped under a fallen filing cabinet and can’t reach your phone. Please let me know which one it is. I'll gladly send help if it's the latter. Just call me back at [Your Phone Number]. Thanks for your time!"
This is a tactic we picked up from Jeff Hoffman and it works because it makes you more memorable and makes your messages seem genuine and less rehearsed. Give it a try and see if it will work for you too!
On Air Recordings recommends you order professional voicemail greetings through their site, then describe the tone, approach, or voice direction you’re going for.
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Play on phone enables you to play your voice mail messages over a telephone using the phone number you specify.
Unopened: Messages of which you have listened to the headers, but not the message itself.
“If I leave a voicemail message on my first call in the morning, and I get voicemail again on my second attempt (either later that day or the next time I try and reach them) what do I say when that happens?”
If you are using a IP 400 series desk phone, press the Voicemail function key. If you are using a Cisco 7900 series desk phone, press the "Messages" button (envelope icon). If you are calling from a phone other than your own desk phone, dial your own phone number and press the * key when you hear the voicemail greeting.
Please leave your name and telephone number after the beep. Thank you for calling. You have reached the office of James Bucki. I can’t take your call right now, but if you leave me a message after the tone, I will return your call as soon as I can.
My ass and I are out for a walk. So as soon as I can get my ass back in the house, I’ll give you a call. Leave a message till then.