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3. Have Some Fun. Oftentimes, your voicemail greeting is the first impression a caller gets of your personality, your brand, and your business. And as the old adage reminds us, first impressions are everything.
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When calling a lead that was generated from a 3rd party vendor, it’s important to let them know how you received their contact information and why you’re calling. This type of lead may have looked at dozens of homes and requested information from as many real estate agents, all in a matter of minutes. The quicker you respond to this type of a lead, the more likely you’ll beat out the competition. Start off on the right foot by putting them at ease with a quick introduction and some facts:
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Now before we jump into one possible solution, let’s cover an additional step you may want to add to your repertoire:
“If I leave a voicemail message on my first call in the morning, and I get voicemail again on my second attempt (either later that day or the next time I try and reach them) what do I say when that happens?”
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Access your voicemail Dial *98 from your home phone. If you are away from home, dial your access number and follow the prompts, or dial your phone number, then press the * key when you hear the greeting.
If after 2 solid phone/voicemail/email attempts (which counts as 6 touches, not including any drip emails or LinkedIn messages/connection requests that they may have gotten in between calls 1 and 2) I’ll leave a 3rd voicemail message (followed by an email, of course) that simply says something along the lines of:
As I said, I use a “3 strikes, you’re out” rule. You may find that 4, 5, 10 or 20 works best for you, but for me, it’s 3.
Ok so now that we covered what one possible voicemail process can look like, let’s get back to the original question…
It’s going to be something like that. It’s a bit long isn’t it? Haha It goes against my advice! haha
Click Add to add it to your audio library Click Use the Audio
Despite claims that voicemail is obsolete, it’s still in use for the mortgage industry. The messages we create and leave can affect the impression we make on clients, prospective clients, partners, and more. So, build and enhance your loan officer reputation by leaving voicemail messages that get returned!
Try to rehearse your voicemail as if you’re rehearsing for a play! Take a paper and write down all you want to convey in your voicemail. Word it properly, and give enough time to make it coherent and comprehensible. You can also read out what you want to express, as the process helps you in collecting your thoughts and putting them down in words.