No matter what, speak positively about yourself and the services you provide. The first mortgage call is just as important as ever. To remain relevant, mortgage originators must provide value. So, that first voicemail is your golden opportunity to do so!
No more fear! You’re so going to be a gracious master of voicemails. Here are the best tips to help you leave a voicemail message that’s friendly, gets the needed information across, and ends before the dreaded “time’s up” beep!
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If you have the person's email address, follow up with an email. Depending on the person’s schedule, it may be easier to correspond (or schedule a time to talk) via email. If you are going to go this route, say in your voicemail that you will be sending over an email shortly.
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A relatively unprofessional one — like mine, for instance — does the opposite: It encourages prospects, recruiters, and potential connections to run in the other direction.
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While you’re updating your voicemail greeting, make sure you let callers know when they can expect to receive a call back from you or from someone else from your company. Most professionals opt for a 24-hour callback window. Clearly state this in your voicemail greeting to set expectations with your callers.
The body is the meat and potatoes of your voicemail. This is the section where you leave details about why you are calling and what you hope to achieve from this voicemail, which is usually a call back.
Sometimes when someone isn’t able to contact us, that could keep them from doing business with us. Clients get frustrated when they are unable to reach their lender.
11. "Hi, you've reached [company]. Unfortunately, we're currently unavailable. But we want to talk to you — so please leave your name and number, as well as your reason for calling, and someone will call back ASAP."
Why not shorter than 20 seconds? The voicemail indicator will tell the contact how long the message is, and if it’s just 5 or 10 seconds, it may seem like a spam call or a wrong number, which means they won’t listen to it at all. Messages between 20 and 30 seconds seem important enough to listen to but not so long that they’re off-putting for the contact.
If you’re making several calls, make sure you document your messages so you can be on top of it immediately if/when your call is returned. Nothing worse (or more stupid) than getting a returned call and having no idea who it’s from.
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There's no doubt about it -- leaving a good sales voicemail is hard. And even if you do record a well-crafted message, do prospects actually listen to them, or take the time to call you back? Not usually.
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We’ve all had to make phone calls we wish we didn’t have to make. While the phone rings, we pray the person doesn’t answer, so we can simply leave a voicemail message.