The simple truth is that you need to be more aware of what you’re leaving for other people to hear. Sure, this doesn’t always register as a priority for users, but it’s never too late to reassess your greeting. a. Reading/Speaking in the Imperfect Tone: Tone is absolutely everything. Users don’t want to come off as being too nice, as it sounds insincere, or being too terse, as it can be interpreted as being rude. That being said, striking the right balance is absolutely essential. Your greeting exists as its own entity, and therefore, it should NOT rely on callers’ familiarity with you. Instead, it needs to appeal to the masses. As such, your inflection, i.e. the way you state your name and directions, needs to be both welcoming and firm. b. Injecting Humor & Insincerity: While humor/light heartedness can be welcoming, it can also convey a sense of informality, insincerity, and ultimately unprofessionalism. Why, because you’re not there to lend your humor or to contextualize. Instead, you’re assuming the caller has a working knowledge of your personality to ground the message. Though this might not sound like it’s all that terrible—it can be detrimental. As stated above, one should NEVER rely on a caller’s familiarity with you. Instead, aim to appeal to the masses. Humor is ultimately subjective, meaning not everyone has the same tastes; therefore, someone is bound to be turned off by a quirky or off-color remark. While implementing a light-hearted or even tongue and cheek tone can work, it’s just a really bad idea.
“Hi, you’ve reached [your name] at [your company]. I’m unavailable right now — probably helping [type of company] get [X results, e.g. ‘double their leads in 60 days,’ ‘hire the best and brightest engineers,’ ‘convert 40% more customers.’] Leave your name and number, and we’ll discuss how your company can see similar results.” “Hello, this is [your name] at [company]. Thanks for calling. Please leave your name, number, and reason you’d like to chat, and I’ll get to back to you ASAP.” “Hi, you’ve reached [name] at [company]. If you need a quick response, please shoot me an email at [insert email address] and I’ll be in touch by EOD tomorrow. If it’s not urgent, leave me a message with your name and number. Have a great day.” “Hey, this is [your name]. If you’re calling for [X reason], please [contact so-and-so] or [go to our website, send me an email]. For all other inquiries, leave your name and a brief message and I’ll call you back within [one, two, three] business day[s].” “Hello, you’ve reached [name] at company. I’m unable to come to the phone right now. Leave your name and number, and I’ll return your call as soon as I’m free. Thank you.”
