Expand your opening to with 'Thank you for calling [insert company/individual name]' or 'You've reached the voicemail of [insert company/individual name]'. This personal touch goes a long way towards building a rapport even when you're not available to answer the call directly.
That’s why it’s critical that each customer interaction with your business is consistent, positive, and represents the values and personality of your company. This includes your storefront, website, social media presence, emails, and every interaction you have with your customers, both online and in-person.
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“Hey, there! This is [your name]. Please leave me a message with your name, number, and the reason you’re calling. If you also tell me [insert random fact] I’ll be sure to move you to the top of my call list. Have a great day!”
A professional voicemail greeting is a recording that informs clients and business partners you are not available to receive their call. It is an essential part of any effective business communication strategy, especially if you are in sales.
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1. Write a list of information you want to include in your voicemail greeting. Writing out a list of points to include may sound arduous, but when your voicemail could potentially be the first impression someone has of you, it’s best if it doesn’t come with a bunch of "Um, uh," noises and awkward pauses. You want your voicemail to contain some basic information in a polite manner that will help the caller know that it’s you, and information to leave so you can call back as soon as possible. Include your name (and the company if this is a business voicemail), a statement that lets the caller know you apologize for missing the call, and information you would like from the caller such as name, number, and a brief message concerning the purpose of the call.
Voicemail greetings can include any information you’d wish to convey, such as special sales, bargains, alternate phone numbers to use, or your company’s normal working hours.
3. "Hey, this is [your name]. If you're calling for [X reason], please [contact so-and-so] or [go to our website, send me an email]. For all other inquiries, leave your name and a brief message and I'll call you back within [one, two, three] business day[s]."
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70% of local searches online result in a phone call; In 2014, 80% of callers sent to voicemail said they do not leave messages because they don’t think they’ll even be heard. If you want your voicemail greeting to work for you and not against you, it’s important to pay attention to the details.
Most mistakes are made right at the beginning. Many people do not know what they are going to say in advance and so they try to make a voice mail recording on-the-fly. Even only having a general idea of what you are going to say won’t really cut it. These types of greetings lack professionalism and sincerity. Write out your voice mail greeting word for word in advance and be sure to include information like: – The type of information that you need to return the call (name, number, details, etc)
Nobody wants to listen to a long-winded voicemail. Keep your greeting short, simple, and concise. A voicemail message should pique a client’s interest and leave them looking forward to your call. Stick to the basics, explaining your company name, hours of operation, and when to expect a callback.
An excellent business voicemail greeting conveys your level of professionalism and competence while also providing your callers with a glimpse into your company’s culture and level of care. As minor as it may seem, your voicemail greeting can instill confidence and trust in your callers or it can be a cause for concern.
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In previous blogs, I’ve mentioned the importance of making a good first impression on a potential client. Most of the time, the first contact will be over the telephone. Since we are often in session, it is very likely that the first time a client hears our voice is on our voicemail greeting. This is why a professional greeting is so important. Identify yourself because you need to reassure the client that they have called the correct number. Clients will be a lot less likely to leave a message if they wonder who will get it. Use a warm friendly voice to say something like, “You have reached xxxx, licensed mental health counselor.” Tell clients what to do if they are in crisis. Although it seems obvious to us, clients may not realize that it could be several hours until we can return their call. I suggest something like, “If you require immediate assistance, please dial 911 or go to your nearest emergency room.” Ask for what information you need. Yes, the obvious name and number, but if it would be helpful to get their insurance information, ask for that, too. Give clients an idea about when you’ll return their call. Common business practice is within 24 business hours. Any extra messages or information you’d like clients to know. For example, if you are no longer accepting a particular insurance plan, the end of your voicemail greeting is a great place to convey that information.
How to Create the Best Voicemail Greetings As we have established, your business’ voicemail greeting should invite your potential customer to leave a message. Armed with the four building blocks of creating business voicemail greetings of clear and concise information, confirmation, invitation, and duration as outlined above, we’ll now walk
Customers expect professional treatment from your business at all times, even from a prerecorded business voicemail greeting. Provide a good impression of your business and yourself through the simple act of recording a professional voicemail message. It only takes a few minutes of your time and can impact your business for the better.