Users often don’t invest enough time into their messages, resulting in incomplete, unprofessional, or otherwise under-whelming greetings. Sure, crafting a greeting doesn’t sound all that complicated; however, there are a number of pitfalls users can fall into—i.e. informality, terseness, sincerity, lack of direction, and more. While none of these sound too catastrophic, they are often interrelated. As such, they tend to worsen any problem. For example, humor can cause informality, worsen ambiguity, and weaken sincerity. That being said, users should strive to avoid ALL these pitfalls.
When calling any business number, you are often greeted with an automated voicemail greeting that helps guide you through the company directory, hours of operation, contact information and alternative steps for the call, such as leaving a message.

Here, the pet care company leaves multiple options to fulfill the needs of the callers. They also have the option for attending to callers with immediate needs.
• Hello. You have reached the voicemail box of XYZ. I am currently on the phone right now and I am unable to take your call. This is the beginning of the new year so call volume is very heavy. I appreciate your patience during this busy time. Please leave me a message and I will return your call as soon as possible.