We’re keeping it simple with this one. Just a few basic elements to help you get started. As long as you know who your audience is, the message you wish to convey, and the information you need from the caller, the rest should fall into place quite nicely. Let’s face it, a voicemail greeting for a lumber company will probably be different than that of a psychologist’s office. One greeting is aimed at securing potential customers, and the other is geared towards appointments, more or less. Once you are certain who your caller is, the better your voicemail. Center on your audience, first and foremost. Knowing what to relate ensures that your caller will leave the right message. For instance, if you’re a retail store, you would include your hours of operations, and perhaps any specials that you’re running. If you are a therapist’s office, then you’d need to include an alternate number in case a patient is having an issue and requires immediate help. Again, this will vary depending on the business. Here, a therapist would definitely request the caller leave their contact information. However, a retail store chain might not request that. There are also complex voicemail systems such as those used by mobile phone services, which ask you to press a certain number on your phone, where you are asked to leave your account information. Again, as you can see, it all boils down to the demographics of your callers, and what you need from them to conduct the best business possible. Depending on the situation, your caller might be in a good mood or not. In either case, they’ll probably be eagerly awaiting your call. So, it stands to reason that you only promise them a call back if you can deliver. In other words, if you’re a small shop and you’ve decided to close due to a much-needed sabbatical, then don’t leave a voicemail greeting where you promise them to call right back. However, if you have an active customer service staff, then you can promise to return their call within the same day.
Nicole Etolen Personal voicemail greetings should be short and to the point. Creating a personal voicemail greeting is important for both your personal and business phone lines. Greetings not only let callers know that they reached the correct number, but gives you a chance to provide important instructions that will help streamline your voicemails.

“Hello, you’ve reached the confidential voicemail of Dr. Barb LoFrisco, CounselorBarb, a licensed mental health counselor, licensed marriage and family therapist and sex therapist. You may press # to bypass the remainder of this message. If you’d like to book an appointment, you can do so by using the “Schedule Appointment” button on the front page of my website, counselorbarb.com. If this is an emergency, please hang up and dial 211 for the crisis center or 911 for medical personnel. I am currently on the phone or in session, so please leave me a message. Your call is very important to me and will be returned within 24 business hours. If you are a current client please remember my 48 hour cancellation policy. Thank you for calling and I look forward to speaking with you.”
While missed calls aren’t ideal, you can let your caller know you’re still there for them by having a great voicemail greeting. The best business voicemail greetings let your customers (and potential customers) know why you’re not available and how they can best get in contact with your business. They are also short and to the point. You usually want to keep your greeting between 6 and 24 seconds long so callers don’t hang up halfway through.