When we set an out-of-office, we don’t immediately think of lead generation. However, it is a good opportunity to this end. For instance, you could encourage attendance for a webinar or future event, suggest sign-ups for online courses, give links to book downloads, or point recipients in the direction of any other product or service you are pushing. As well as informing the recipient of your unavailability, you are encouraging them to act.
It’s wise to check they aren’t though. A colleague once had an out of office from an academic that simply said ‘on fieldwork’. Just those two words.
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In my much, MUCH younger days, I printed out a photo of a cruise ship with an arrow and “I am here” pasted on it and taped it to my monitor…
Try this out with your colleagues or share it with colleagues/clients headed off on a vacation to send them off in style:
ImpactImpactThis nonprofit renovates abandoned Baltimore houses—and then sells them at a discount to local residentsImpactThis program is testing what happens when you give cash to people leaving prisonImpactThese Nobel Prize-winning economists explain why direct cash transfers are so vital to fighting poverty
I will be out of the office on Thursday, November 8th, and Friday, November 9th. I will be back in the office on Monday, November 12th, and will not be responding to any emails until that time.
When one of my colleagues is out of the office, he doesn’t mess around. In fact, he’s turned his auto-responses into a running series of commentary from fictional cartoon character Troy McClure.
With a slightly modified email address to mirror yours, they can easily impersonate you using the personal information provided in the OOO message and exploit your absence. Knowing where you are and how long you may be gone can lead to an attempt to initiate a transfer of funds or access confidential data. They might even go the extra step and reference how great their “trip” is going just to make the message appear genuine.
That said, be careful with messages that are this curt. Make sure you're familiar enough with your audience — and your boss, for that matter — to know that this sort of out-of-office message will be met with a snicker, and not with annoyance.
“Celebrating [childs name] birthday today with a dinosaur themed party and reminiscing on this sweet baby I brought home from the hospital 8 years ago #momtears”
It doesn’t work when a group text is sent, is their a workaround for that situation?
Hello, Our office is closed for holidays from [date] through [date] and returning on [date]. Through this period we will not be able handle any enquiries. If you need immediate assistance, please contact [name] at [email] or call [phone number]. Otherwise we will respond to all emails as soon as possible once we return to the office. Warm regards.
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2. Here’s your [holiday name] to do list. Holidays are a busy period, both for marketers and consumers alike. Most of us are turn back to the good ol’ pen and paper to put together all kinds of to-do lists.