Dear Customer, Our office is closed and you can expect to hear back from me by [date]. Have a great holiday! Regards [Name/signature]
Wherever you go on holiday, you’ll probably have access to the internet at some point. You might want to acknowledge this in your O.O.O. – but it’s also worth forcing the sender to question if it’s really worth interrupting your holiday by setting up a very blunt alternative inbox... I know I’m supposed to say that I’ll have limited access to email and won’t be able to respond until I return, but that’s not true. My iPhone will be with me and I can respond if I need to. And I recognise that I’ll probably need to interrupt my vacation from time to time to deal with something urgent. That said, I promised my wife that I am going to try to disconnect, get away and enjoy our vacation as much as possible. So, I’m going to experiment with something new. I’m going to leave the decision in your hands: • If your email truly is urgent and you need a response while I’m on vacation, please resend it to [email protected] and I’ll try to respond to it promptly. • If you think someone else at First Round Capital might be able to help you, feel free to email my assistant, Fiona, and she’ll try to point you in the right direction.

By knowing more about your activities, customers are more likely to trust your company. In turn, your company’s outreach increases.
Not being in the office doesn’t necessarily mean you can’t develop your brand’s reputation. To do this, offer a link to some reviews about your product. In doing this, you drive traffic to your website and leave a good impression of your company… providing the reviews are positive. Here’s an example of this method: